Responsibilities

• Content Planning, Creation + Execution
• Own and manage the content calendar across all social platforms, ensuring consistent messaging, timely posts, and alignment with broader marketing priorities
• Stay ahead of social media trends, cultural moments, and platform updates to inform content strategy
• Concept, shoot, and edit compelling, high-quality content with a focus on Instagram and TikTok.
• Ensure all content aligns with brand guidelines, voice, and publishing timelines
• Collaborate with the marketing, creative, and e-comm teams to ensure content supports brand storytelling and campaign goals
• Attend brand activations, campaign shoots, and in-person events to capture real-time social content
• Help manage and organize an asset library of photos, video, b-roll, and other creative content
• Manage contract creation and execution for UGC creators, influencers, and other social partnerships, ensuring compliance and alignment with brand goals.
• Monitor and engage with community comments, messages, and mentions across all social media channels in a timely, professional, and on-brand manner.

Requirements

• A socially-native creative with at least 2+ year in social media with demonstrated experience in creating content and community management
• A high-energy self-starter who thrives on moving fast, effortlessly handling multiple deadlines, and drives their own workflow forward with ease.
• A collaborative creative lead who can seamlessly brief, direct, and manage the workflows of external agencies, freelancers, and content creators.
• Strong on-camera presence with the ability to film, speak to camera, and create engaging social-first video content that feels authentic to the brand.
• Comfortable using tools like Sprout Social to organize content calendars, monitor engagement, track performance, and apply insights to improve social strategy over time.
• Proficiency in graphic design tools (e.g., Adobe Photoshop, Figma) and video editing software (e.g., Premier Pro and/or CapCut or similar)
• Bachelor's degree in marketing, communications, journalism, or a related field
• Hybrid role (3 days in Oakland office per week), must be based in based in the Bay Area

Benefits

• Join a passionate team that comes from all backgrounds
• Generous Paid Time Off and Company Holidays
• Parental Leave
• Comprehensive health benefits and perks