Responsibilities

• - Collect, tag and file every incoming asset into one organized library. Nothing lives in DMs.
• - Judge every asset against a clear standard: strong hook, product shown honestly, real angler in real use, usable framing and audio.
• - Route it. Organic-worthy content into the calendar, ad-worthy content into the weekly folder our ads team works from, every week. That hand-off is one of the most important things you own.
• - Recut and reframe across formats, and strip platform-specific language so one video works in more than one place.
• - Run our repost engine. We keep a permission list of creators who gave us blanket rights to repost with credit, and working that list is a real growth lever.
• - Own compliance. Proper disclosure on affiliate and sponsored content, honest claims, no invented offers. Checking the claim is part of approving the video.
• - Publishing at volume: Beyond Braid posts every single day, on every channel, without a gap.
• - Own the content calendar as a living document, two weeks buffered and a month prepped ahead.
• - Write every caption and hook in our voice: professional, badass, clean.
• - Tag products every time. On TikTok Shop an untagged post does not earn, and it cannot be fixed after the fact.

Requirements

• - 3 to 5 years running social, content operations, or a creator or affiliate program for a consumer brand. DTC or e-commerce strongly preferred.
• - A full understanding of marketing, not just channel execution. You know how organic feeds are paid, how brand and performance work on each other, and how to read performance data and change course on it.
• - Hands-on TikTok Shop experience: Seller Center, the affiliate center, collaborations, sample requests and product tagging.
• - A high-volume operator. Comfortable posting daily alongside hundreds of creator conversations, and organized enough that nobody gets dropped.
• - Genuinely fast, genuinely good short-form editing. Final Cut Pro, Adobe Premiere, CapCut or equivalent. Recutting, reframing, captioning, hook surgery.
• - You write like a person, not a brand. Captions, hooks, creator messages and community replies.
• - Community instincts. You have grown a group, chat or creator roster from a standing start and can tell us exactly what you did.
• - Numerate. Comfortable in Sheets, able to read CTR, conversion rate, AOV, GMV and ROI and act on what they tell you.
• - Comfortable owning a budget and simple contracts, and able to make a case and get it moved when the call is not yours.
• - Based in Central or South Florida. Remote day to day, but close enough to join a shoot or working session in person.

Preferred

• - A creator or affiliate platform: Trybe, Aspire, Euka, ShopMy, Levanta, GRIN, Impact, CreatorIQ or similar.
• - Building a community on Facebook, Discord or other platforms.
• - Social scheduling and analytics tools.
• - Comfortable on camera and able to shoot and edit your own content when there is a gap.

Benefits

• - Fully funded health benefits after 90 days
• - Product, and a lot of it
• - A brand with real momentum, a small team where your work is visible, and a founder engaged daily