Responsibilities

• Negotiation and business development: work with third-party platforms (eg Impact, MagicLinks) and directly with brands/retailers secure optimal commission rates, exclusive promo codes, higher tier splits, and dedicated landing pages
• Affiliate link insertion and monitoring: work with Channel Management team to insert optimized affiliate links, pinned comments, and call-outs across all YouTube video uploads and other relevant channels (newsletter, social platforms)
• Social Commerce optimization: Set up, tag, and manage products using native video monetization tools—specifically YouTube Shopping affiliate tagging (on long-form videos and Shorts) and TikTok Shop Creator Affiliate workflows
• Link optimization: Implement and manage link routing tools (e.g., Geniuslink) to prevent broken links, manage out-of-stock product fallbacks, and handle auto-localization
• A/B Testing and optimization: Test description layouts, link positioning, CTA phrasing, and product grouping to maximize audience click-throughs
• Performance analysis: Monitor Earnings Per Click (EPC), Click-Through Rates (CTR), and conversion rates per video to produce monthly actionable performance dashboards
• Compliance & Risk Management: Ensure all published links and promotional copy adhere strictly to FTC disclosure guidelines, YouTube platform policies, and individual network rules

Requirements

• Hands-on proficiency across major affiliate networks including Amazon Associates, Impact, CJ Affiliate, Rakuten, ShareASale, PartnerStack, Commission Juncture and MagicLinks
• Expertise in smart-link and redirection tools (e.g., Geniuslink, Pretty Links) for link localization, dynamic routing, and out-of-stock monitoring
• Strong communication and deal-making skills to pitch brands for direct affiliate partnerships and higher commission splits
• Thorough understanding of YouTube description formatting, pinned comment mechanics, cards, and upload workflows
• Thorough knowledge of native video shopping features, including YouTube Shopping product tagging/merch shelves, TikTok Shop Seller & Creator Center, and Instagram Shop integrations
• Ability to analyze user behavior and craft effective call-to-action (CTA) copy that drives click-throughs without compromising audience trust
• Understanding of how affiliate strategies differ across long-form YouTube videos, YouTube Shorts, TikTok, and Instagram Reels to optimize click-through rates per platform format
• Proficiency in Google Sheets/Excel to track and monitor affiliate link performance
• Attention to detail and ability to work with our legal and compliance team to ensure FTC and regulatory compliance at all times
• Core skills: Communication, Collaboration, Organisation, Delivering Results, Solutions Focused, Adaptability

Preferred

• Experience working directly with content or production teams in a fast-paced YouTube or creator-led publishing environment (bonus)