Social Brand Manager

Virginia, USA (Hybrid)

$80K/yr – $90K/yrMid Level3+ years expFull time

Posted 8 days ago

Job Summary

Own and grow Zion Springs' social and live-event content across platforms, coordinating with the Revenue Director and Studio team to drive engagement and revenue through video, livestreams, and guest interviews.

  • Lead content across multiple social platforms and publish weekly
  • Produce weekly AI-assisted video and host live events

Job Description

Responsibilities

  • Lead our content across Instagram, TikTok, YouTube and Pinterest, publishing 5+ quality pieces a week
  • Produce one 3–5 minute AI-assisted video each week that answers guest questions or tells a Zion Springs story
  • Host our wedding reception livestreams live on camera for the couple's remote guests
  • Post social content for the couple during the reception and capture warm, unobtrusive guest interviews
  • Manage our online community and respond to inbound engagement
  • Partner with our Revenue Director and Studio team to keep the pipeline full

Requirements

  • 3+ years creating content for a premium lifestyle, hospitality, or events brand
  • Real comfort on camera as a live host, plus a strong written voice
  • Experience with live streaming, short- and long-form video, and AI scripting and editing tools
  • Analytical rigor and a habit of letting the data guide what you make next
  • Evening and weekend availability for receptions

Preferred

  • Bonus: experience marketing to high-income audiences in DC Metro / Northern Virginia

Benefits

  • 401(k), unlimited PTO
Zion Springs logo

Zion Springs

3.0 Glassdoor

Zion Springs is the only truly all-inclusive wedding venue in Northern Virginia. Unlike other venues that depend on outside vendors to work together to deliver on a wedding, Zion Springs is known for our exclusive weekend weddings where couples only need to bring a dress and a couple of rings. We deliver on our promise of "your best day ever" by orchestrating a wedding with an in-house staff under one roof who have done over 100 weddings together. We are the only venue that can tell couples what their wedding will cost down to the dollar so that they can plan expenses for themselves and supporting family members. Zion Springs has consistently been awarded 5-star reviews by our brides and grooms. The property is also a luxury bed and breakfast that can accommodate wedding guests or out-of-town guests visiting the area. You can make reservations for a stay by visiting www.zionsprings.com/lodging.We hope to see you soon!Click below to check out our latest sizzle video where we explain what we mean by "All-Inclusive"... https://vimeo.com/787996000

Founded in 2010
Hamilton, Virginia, USA
10 employees (6 in marketing)
0% recommend to a friend

Salaries

Posted range

$80K/yr – $90K/yr

Taken straight from the job posting.

The middle of this range ($85K) is 6% above the median base salary for Social Media Manager roles in the United States ($80K).

Social Media Manager median pay in the United States

$82K/yr

Most pay falls between $70K and $98K. Based on 603 salaries.

See all Zion Springs salaries

Marketing Team

Marketing Team Size
4 (40% of company)
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
9.9K
Monthly Google Ads Budget
$8.3K
Traffic Source Mix
Search
47.4%
Direct
19.4%
Referral
9.8%
Social
4.6%
Paid
8.7%

Headcount Trend

Current headcount: ~11
Zion Springs logo

Social Brand Manager

Zion Springs · Virginia, USA · Hybrid