Showroom & PR Specialist at H&M | New York City, NY

H&M

Showroom & PR Specialist

New York City, NY (On-site)

Salary Not AvailableMid LevelFull time

Posted 1 month ago

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Job Summary

Own showroom operations, talent partnerships, and fashion PR enablement that connect media, influencers, and campaigns to the brand.

Showroom operations and sample flow: maintain upkeep, organization, and presentation per brand guidelines
Talent relationships: manage casting, contracts, fittings, gifting, and travel with influencer/management teams
PR collaboration: build journalist/stylist/influencer networks and drive events and brand initiatives

Job Description

Manage the daily upkeep, organization, and visual presentation of the showroom in line with brand and global guidelines
Coordinate sample handling, including garment requests, send-outs, and returns, ensuring accurate tracking and reporting including showroom application tool
Support the planning and execution of showroom events, including logistics, invitations, and presentation setup
Handle day-to-day relationship with talent and management teams to ensure smooth partnership, including but not limited to, talent casting, contract negotiation, fittings, gifting and travel coordination
Collaborate with Communications Specialists on Fashion PR activities and initiatives
Coordinate with internal teams such as Influencer Marketing and Store staff to secure product access and alignment on campaigns
Support PR with administrative duties, including press monitoring, documentation, and internal sample sales
Build and maintain a network of key fashion journalists, stylists, influencers, and other opinion leaders
Attend industry events and brand activities to strengthen relationships and support PR objectives
Act as a brand ambassador in all interactions, representing the company’s image and values in external engagements

Education in PR, Communication, Marketing, or related field (formal qualification meriting)
Deep interest and knowledge of fashion and media landscapes
Strong organizational and multitasking skills with attention to detail
Demonstrated success in building and managing partnerships with celebrities, influencers, etc. (with an established network within fashion and celebrities)
Creative skills and experience from visual merchandising to reflect brand identity (including product and styling knowledge)
Excellent communication and relationship-building abilities
Excellent written and verbal communication skills in English; additional languages as required per market
Experience working with Fashion PR, showrooms, or editorial fashion

We value diverse backgrounds, including but not limited to race, ethnicity, gender, age, religion, sexual orientation, and disability
We pride ourselves on being a values-driven organization, guided by our 7 unique values that have been part of our success story for over 75 years
You’ll have access to our Colleague Resource Groups (CRGs) to find community and networking opportunities among colleagues
We are an inclusive company where you’re encouraged to be yourself at work
You will have access to a large global talent community, where career growth and aspirations have no limits
We believe in supporting your overall wellbeing and offer comprehensive benefits inclusive of health insurance, wellness and family support programs, company match 401k, paid leave programs, and paid time off, including a community day to serve your local community
You’ll be able to express your personal style with our employee discount at H&M, & Other Stories, and COS

H&M

At H&M, we welcome you to be yourself and feel like you truly belong. Help us reimagine the future of an entire industry by making everyone look, feel, and do good.We take pride in our history of making fashion accessible to everyone and led by our values we strive to build a more welcoming, inclusive, and sustainable industry. We are privileged to have more than 120,000 colleagues, in over 75 countries across the world. That’s 120 000 individuals with unique experiences, skills, and passions. At H&M, we believe everyone can make an impact, we believe in giving people responsibility and a strong sense of ownership. Our business is your business, and when you grow, we grow.

Founded in 1947

Stockholm, Stockholm County, SWE

80K employees (10,595 in marketing)

career.hm.com