Shopify Marketing Manager

USA (Remote)

$100K/yr – $120K/yrMid Level3+ years expFull time

Posted 13 days ago

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Job Summary

Own growth and performance marketing across paid channels, ecommerce operations, and analytics to scale profitable acquisition and optimize funnels.

  • Own email and SMS flows and lifecycle marketing to drive revenue
  • Oversee Shopify storefront performance and merchandising while coordinating with support and fulfillment

Job Description

Responsibilities

  • Growth & Performance Marketing - Manage paid acquisition across Meta, Google, TikTok, and other channels
  • Growth & Performance Marketing - Improve CAC, ROAS, AOV, MER, and overall marketing efficiency
  • Growth & Performance Marketing - Launch and test new offers, bundles, upsells, seasonal promotions, and campaigns
  • Growth & Performance Marketing - Coordinate creative production for ads, landing pages, and performance assets
  • Growth & Performance Marketing - Build and optimize influencer, affiliate, and referral programs
  • Growth & Performance Marketing - Own email and SMS marketing flows (Klaviyo preferred)
  • E-Commerce Operations - Manage Shopify storefront performance and merchandising
  • E-Commerce Operations - Improve conversion rates across PDPs, checkout flows, and funnels
  • E-Commerce Operations - Coordinate with customer support and fulfillment teams
  • E-Commerce Operations - Monitor inventory signals, shipping issues, refunds, and customer experience

Requirements

  • 3–5+ years in ecommerce growth, operator, or performance marketing roles
  • Strong Shopify experience
  • Proven experience scaling paid ads profitably
  • Deep understanding of funnels, CRO, AOV, retention, and lifecycle marketing
  • Ability to manage agencies and freelancers independently
  • Strong analytical, operational, and problem-solving skills
  • Bias toward action, speed, and accountability
  • Comfortable working independently in a fully remote environment

Preferred

  • Experience working with pet brands
  • Experience w/ shopify dev & integrations
  • DTC consumer products background
  • Experience with subscriptions or continuity offers
  • Strong creative instincts
  • Copywriting experience

Benefits

  • Fully remote work environment
  • Direct access to leadership and strategic decision-making
Support Pets logo

Support Pets

At Support Pets, we believe that meaningful work is about empowering people, supporting pets, and providing the flexibility to thrive.We exist to uplift the human-animal bond and ensure that the comfort, healing, and emotional strength pets bring into our lives is acknowledged, supported, and celebrated. From our fully remote team to the people and pets we serve, everything we do is rooted in purpose and compassion.Our MissionTo make emotional support accessible, ethical, and empowering—for people and pets alike.We connect individuals with licensed professionals, deliver secure ESA and PSD training and documentation, and offer a range of growing wellness tools so pet owners can feel confident, supported, and cared for throughout every stage of their journey.Our VisionWe envision a future where the emotional value of pets is universally recognized and respected.Through innovation, education, and responsible advocacy, we aim to create a world where individuals can thrive alongside their emotional support animals—and where pet ownership is met with trust, understanding, and compassion.Why Join Us?At Support Pets, you’re not just an employee—you’re part of a mission-driven team committed to making a difference.Here’s what makes us unique:✔ Impact-Driven Work – Help people and pets live happier, healthier lives through real solutions.✔ Work From Anywhere – Enjoy the freedom and flexibility of a fully remote team.✔ Financial Growth & Stability – Earn while doing work that truly matters.✔ A Supportive Community – Join a collaborative, welcoming team that values your success.Learn more about our work and how you can be part of a global team by visiting our website: https://www.supportpets.com and follow our page for insights, updates, and career opportunities.

Founded in 2018
23 employees (5 in marketing)

Traffic Signals

Monthly Visitors
514K
Monthly Google Ads Budget
$71.3K
Traffic Source Mix
Search
20.9%
Direct
59.3%
Referral
8.7%
Social
7%
Paid
3.9%

Headcount Trend

Current headcount: ~23

Marketing Team

Marketing Team Size
3 (13% of company)
Marketing Roles Posted (Last 30 Days)
1