Marketing Manager

Phoenix, AZ (Hybrid)

$73K/yr - $82K/yr (Est.)Mid Level2+ years expFull time

Posted 2 hrs ago

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Job Summary

Own and drive CONAM’s marketing and digital media strategy across properties, including campaigns, websites, branding, and analytics, while coordinating with regional leaders and training teams to improve occupancy and market presence.

  • Lead multi-channel marketing initiatives and performance analysis
  • Collaborate with senior marketing leadership and property teams

Job Description

Responsibilities

  • Marketing
  • - Create and manage “in-house” social media services, advertising campaigns, post boosting, channeling, streaming, and other digital content.
  • - Analyze advertising, social and reputation campaigns and translate anecdotal or qualitative data into recommendations and/or a marketing plan if required.
  • - Responsible for creating professional responses to reviews for CONAM, and all properties managed by CONAM.
  • - Monitor effective benchmarks (best practices) for measuring the impact of advertising social media, and reputation management campaigns.
  • - Develop and support CONAM property websites with creating the original template, updates, audits, and all CMS functions, plus manages all property websites with promotional, accurate, relevant and neighborhood content.
  • - Implement and maintain Citation Site Dashboards with promotional, accurate, relevant and neighborhood content.
  • - Evaluate properties with occupancy concerns, offering strategic marketing plans and recommendations.
  • - Coordinate ongoing training on how to perform marketing evaluations, implement marketing strategies, create marketing budgets, implement leasing goals, and strategic methods to improve occupancy.
  • - Participate in creating, implementing, and measuring marketing strategies, analytical reports, and metrics.

Requirements

  • Must have 2 years of industry experience, or a degree in English, marketing, statics, or business management.
  • Must be proficient in Adobe InDesign, Adobe Rush, Adobe Premier, Photoshop & Illustrator.
  • Must be an excellent writer, who can produce a document with no spelling or grammar issues.
  • Must be proficient in Excel.
  • Proficient in the ability to convert native files to PNG, Jpeg, Fillable PDF, PDF, etc.
  • Possesses the ability to create basic graphic designs to social media posts, website pop-ups, and promotional flyers.
  • Must understand marketing strategies used to acquire customers, as well as lead volume strategies and leasing velocity strategies.
  • Strong organizational skills that reflect the ability to perform and prioritize multiple tasks seamlessly with excellent attention to detail.
  • Proficient in building and activating website templates through different CMS structures.

Benefits

  • Medical, dental, vision insurance
  • Pet insurance
  • Life insurance and identity theft protection
  • Paid sick and vacation time
  • 401(k) plan with company match
  • Flexible Spending Accounts (FSAs)
  • Employee Assistance Program (EAP)
  • Additional perks: Service award days, floating holiday, early earned wage access and more
CONAM Management Corporation logo

CONAM Management Corporation

Founded in 1975, The CONAM Group is a full-service real estate management and investment firm specializing in multifamily housing.Based in San Diego, California, the firm oversees a nationwide portfolio of approximately 53,000+ fee-managed and company-owned apartments.CONAM is also active in the development, acquisition and rehabilitation of apartment communities in addition to providing property and asset management services to individuals and institutional clients.

Founded in 1975
San Diego, California, USA
1.1K employees (205 in marketing)

Traffic Signals

Monthly Visitors
49.4K
Traffic Source Mix
Search
46.5%
Direct
44.1%
Referral
8.5%
Social
0.6%
Paid
0.2%

Headcount Trend

Current headcount: ~1.1K

Marketing Team

Marketing Team Size
201 (19% of company)
Median Tenure
3.9 years
Marketing Roles Posted (Last 30 Days)
2