Responsibilities

• Create and implement customized marketing strategies aligned with client objectives and best practices
• Collaborate with the Associate Director to resolve strategic roadblocks and optimize campaign performance
• Develop creative briefs and content campaigns based on competitive and audience insights
• Apply industry-standard frameworks such as LTV:CAC modeling and Share of SERP to inform strategy
• Utilize data from analytics and CRM platforms to set and approve client goals
• Manage project execution by delegating tasks via Asana, coordinating with specialists, and maintaining timelines
• Build and nurture strong client relationships through proactive communication and regular updates
• Provide detailed bi-weekly, monthly, and quarterly reports, along with business review presentations
• Track progress against NSM goals, MRR retention, CSAT scores, and identify growth opportunities
• Seek opportunities for upselling, cross-selling, and client referrals to expand service engagement

Requirements

• Proven experience in SEO and content strategy, including keyword research, on-page optimization, and link building
• Strong analytical skills with proficiency in tools like Google Analytics, SEMrush, Ahrefs, and Google Search Console
• Exceptional communication skills, capable of engaging with clients and internal stakeholders effectively
• Experience with project management tools such as Asana or similar platforms
• Familiarity with industry frameworks like LTV:CAC modeling, Customer Generation, and Share of SERP
• Agency experience, particularly in B2B tech or SaaS sectors, is preferred
• Ability to stay current with industry trends, including AI, automation, and emerging digital marketing practices
• Strong organizational skills and the ability to manage multiple projects simultaneously
• Enthusiasm for digital marketing, SEO, and content innovation

Benefits

• Competitive base salary in the range of $75,000–$95,000 USD, commensurate with experience and location
• Disability and life insurance plans, with employer-paid options
• Mental health support through Spring Health and Headspace memberships
• Physical wellness benefits such as Gympass
• Unlimited paid time off, paid holidays, birthday leave, and end-of-year recharge days
• Paid parental leave to support work-life balance
• Financial benefits including traditional and Roth 401(k) plans with a 3% company match
• Annual performance-based bonus and milestone recognition
• Annual company-sponsored trips and team retreats to foster camaraderie