SEO Strategist

Addison, TX (Hybrid)

$59K/yr – $93K/yrMid Level3+ years expFull time

Posted 1 day ago

Job Summary

Own and drive SEO performance for a portfolio of home services clients, leading on-page, technical, and local strategies while collaborating with content and account managers to scale impact.

  • Define and execute on-page, technical, and local SEO plans
  • Coordinate with content and account teams to drive measurable improvements

Job Description

Responsibilities

  • Own and manage SEO performance for a dedicated book of home services clients
  • Execute on page, technical, and local SEO strategies across assigned accounts
  • Implement SEO best practices consistently across all campaigns
  • Monitor performance using Google Search Console and GA4 to identify trends and issues
  • Conduct keyword research and map keywords to service and location pages
  • Optimize service pages and location-based pages to improve rankings and conversions
  • Manage Local SEO initiatives, including Google Business Profile optimization and citation accuracy
  • Identify and resolve technical SEO issues such as indexing, crawl errors, and site structure problems
  • Collaborate with content teams to provide SEO guidance and optimization recommendations
  • Execute internal linking strategies to support keyword and page performance

Requirements

  • Strong understanding of SEO best practices, including on-page, technical, and off-page optimization
  • Hands-on experience using Google Search Console to monitor performance, indexing, and technical issues
  • Working knowledge of GA4 for analyzing organic traffic, user behavior, and conversion trends
  • Experience managing local SEO campaigns, including citation building and NAP consistency
  • Strong understanding of Local SEO principles, including Google Business Profile optimization, proximity, relevance, and prominence factors
  • Ability to conduct keyword research and map keywords to pages based on search intent
  • Experience optimizing service pages and location-based pages for home services businesses
  • Understanding of internal linking strategies and site architecture for SEO performance
  • Familiarity with content optimization workflows, including content briefs and on-page SEO recommendations
  • Experience identifying and resolving common technical SEO issues such as crawl errors, indexing issues, and page performance concerns

Preferred

  • Strong experience and understanding working within Hubspot
  • Experience working with home services clients

Benefits

  • Continuous training and professional development
  • We offer a full benefits package including medical, dental, vision, supplement insurance plans, and a 401K with company match
  • Hybrid schedule with weekly work-from-home opportunities on Wednesdays
  • Fully stocked beverage fridge and snack bar to keep you fueled throughout the day
  • Monthly team outings to connect, unwind, and have fun together
  • On-site gym for convenient workouts before work, during lunch, and after
  • Covered parking so your car stays cool even in the Texas heat
  • 401(k)
  • 401(k) matching
  • Dental insurance
Lokal Media House logo

Lokal Media House

LMH is the advertising agency for the best home service companies in the USA. We're dedicated to creating waves of positive impact in the lives of our team, clients, and the community. That's our mission. We are a group of passionate marketers who impact the industries we work in through transparency, integrity, and looking at things beyond conventional boundaries. Service: - Website Design & Development- Search Engine Optimization- Search Advertising (PPC, LSA, Display)- Yelp Ads- Radio Ads- Billboards- TV and CTV Ads- Real-Time AI CSR Assistance Based in Texas and serving clients in 37 states. Learn more at LMH.agency 🌊

Founded in 2014
Addison, Texas, USA
24 employees (8 in marketing)

Salaries

Posted range

$59K/yr – $93K/yr

Taken straight from the job posting.

The middle of this range ($76K) is in line with the median base salary for SEO Strategist roles in the United States ($76K).

SEO Strategist median pay in the United States

$76K/yr

Most pay falls between $68K and $83K. Based on 57 salaries.

See all Lokal Media House salaries

Marketing Team

Marketing Team Size
6 (25% of company)
Median Career Experience
12 years
Median Tenure
3.9 years
Marketing Roles Posted (Last 30 Days)
4

Traffic Signals

Monthly Visitors
1.4K
Traffic Source Mix
Search
27.5%
Direct
48.5%
Referral
5.6%
Social
15.8%
Paid
2.6%

Headcount Trend

Current headcount: ~24
Lokal Media House logo

SEO Strategist

Lokal Media House · Addison, TX · Hybrid