SEO Manager

Tucson, AZ (Remote)

$65K/yr – $80K/yrMid LevelFull time

Posted 4 weeks ago

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Job Summary

Own the SEO program across multiple client accounts with measurable impact on leads and revenue, blending local, technical, and AI search while growing a small team and standardizing delivery.

  • Growth & Strategy: set quarterly SEO roadmaps aligned to client goals and marketing plans
  • Execution & Quality: lead audits, GBP optimization, on-page work, and QA across accounts
  • Leadership & Reporting: coach the team, establish SOPs, and translate performance into executive narratives

Job Description

Responsibilities

  • Develop and own the SEO strategy for each client account, integrating local SEO, technical SEO, content recommendations, and emerging AEO/AI search opportunities
  • Translate client business goals into measurable SEO objectives and quarterly roadmaps
  • Partner with the Marketing Strategist to ensure SEO strategy aligns with broader marketing plans
  • Stay current with algorithm updates, AI search developments, and tree-care-industry-specific local search trends
  • Carry a portfolio of approximately 5–10 client accounts directly (size varies by complexity); execute the same scope of work expected of the SEO Specialist for these accounts
  • Conduct local SEO and technical SEO audits, GBP optimizations, citation cleanup, on-page recommendations, and reporting for assigned accounts
  • Take the most complex, highest-value, or most-at-risk accounts as a priority
  • Use direct execution experience to inform team standards, SOPs, and training
  • Manage the SEO Specialist and SEO Assistant: assign work, set priorities, review deliverables, and provide coaching and feedback
  • Establish and maintain QA standards for all SEO deliverables across the team

Requirements

  • 5+ years of hands-on SEO experience with at least 2 years managing or mentoring SEO team members.
  • Must be able to do the work, not just direct it.
  • Agency experience strongly preferred.
  • Tree care, home services, or other local-service-business industry experience is a significant plus.
  • Local SEO strategy and implementation: Advanced
  • Google Business Profile management at scale (multi-location): Advanced
  • Technical SEO fundamentals (site architecture, indexation, schema, Core Web Vitals): Advanced
  • AEO / AI search optimization (Google AI Overviews, ChatGPT, Perplexity): Intermediate–Advanced
  • Google Analytics (GA4): Advanced
  • Google Search Console: Advanced
  • Google Tag Manager: Intermediate
  • Looker Studio / Data Studio: Intermediate
  • Citation and review management tools (BrightLocal or equivalent): Advanced
  • Third-party SEO tools (Ahrefs, SEMrush, Screaming Frog): Advanced
  • Project management tools (Monday.com, Notion, Slack): Advanced
  • Written and verbal English communication: Excellent
  • Team management and people development: Intermediate–Advanced

Benefits

  • 401(k)
  • 401(k) matching
  • Dental insurance
  • Flexible schedule
  • Health insurance
  • Paid time off
  • Vision insurance
  • Work Location: Remote
Tree Care Marketing Solutions logo

Tree Care Marketing Solutions

We support the companies that make the world a greener place. 🌳Tree Care Marketing Solutions is an award-winning digital marketing firm serving the tree care industry. We’re seen as the premium provider specializing in this industry and provide a service that’s far more “holistic” than anyone else – we’re a “one-stop-shop” for anything related to marketing a tree service business. Our clients stay with us for years (in fact, they never leave!) because of the results we deliver. Most of our clients become friends ☺ We’ll go the extra mile to deliver the best possible outcomes because we really care about their success.You're busy running your business. You don't have time to become an expert in all the latest technology, digital strategies, online tools, marketing tactics, etc. But we do. And we use that expertise to help you grow your business online.★ MARKETING SERVICES TO GROW YOUR TREE CARE BUSINESS✔ Reputation/review management to get more online reviews, higher ratings, and more customers ✔ Website design, development, content, SEO, and audits to position you as an authority and dominate the organic search results✔ Local SEO and Google Business Profile optimization for increased visibility in your local service area✔ Email marketing for repeat business and referrals✔ Social marketing to connect online with your ideal customers✔ Online advertising (Google Ads Partner) for a quick influx of leads✔ Direct mail campaigns to reach potential customers at home or work✔ LiveChat on your website, Facebook, and Google Business Profile to generate fully qualified leads quickly and easilyCall or visit our site to learn how we can help you build your online presence to GROW your business!

Founded in 2008
Tucson, Arizona, USA
13 employees (6 in marketing)

Traffic Signals

Monthly Visitors
7.6K
Traffic Source Mix
Search
51.8%
Direct
29.6%
Referral
5.3%
Social
12.2%
Paid
1.1%

Headcount Trend

Current headcount: ~12

Marketing Team

Marketing Team Size
5 (38% of company)
Marketing Roles Posted (Last 30 Days)
1