Responsibilities

• Lead, coach, and develop a high-performing team of SEO Specialists, setting clear expectations, quality standards, workflows, and growth pathways
• Own and refine the overall SEO strategy for Veracity’s brands, including technical SEO, on-page and off-page optimization, reporting, governance, and emerging AI search opportunities
• Create repeatable processes, SOPs, QA standards, and prioritization frameworks to enhance efficiency, consistency, and output quality
• Develop dashboards and reporting systems that clearly connect SEO performance to key business outcomes
• Evaluate and implement AI-assisted workflows and automation tools to improve execution without compromising judgment or stakeholder trust
• Partner cross-functionally with teams such as Content, Product, Design, Development, and Marketing to improve site health, search visibility, landing page performance, and conversion rates
• Perform other duties as assigned, contributing to the overall growth and success of the SEO function

Requirements

• 5+ years of comprehensive SEO experience, including hands-on execution and strategy development
• Strong expertise in technical SEO, on-page optimization, off-page SEO, site architecture, and performance reporting
• Experience managing SEO initiatives across multiple brands, products, or business lines
• Proven leadership skills with prior experience managing and coaching SEO teams
• Ability to operate as a player/coach, contributing directly to high-priority projects when necessary
• Proficiency with SEO tools such as GA4, Google Search Console, seoClarity, WordPress, Semrush, Ahrefs, and Screaming Frog
• Practical experience utilizing AI and automation to enhance research, quality assurance, reporting, and workflow efficiency
• Excellent communication, prioritization, and stakeholder management skills in a collaborative environment

Benefits

• Health, dental, and vision insurance plans
• Four weeks of paid time off to support work-life balance
• 10 paid company holidays plus 2 floating holidays annually
• 401(k) retirement plan with employer matching contributions
• Personal assistance programs aimed at promoting a healthy personal and professional life