Responsibilities

• Own and optimize all Google Business Profile listings across all locations
• Drive local SEO strategy to dominate “near me” and location-based searches
• Build and execute multi-location SEO architecture (location pages, landing pages, structured data)
• Manage and optimize listings across platforms (Google, Apple Maps, Yelp, etc.)
• Monitor and respond to customer reviews, improving ratings and reputation
• Identify high-intent keywords and opportunities to capture demand
• Optimize website performance (speed, UX, and conversion paths)
• Track performance using Google Analytics and other SEO tools
• Support new store openings with pre launch and post launch SEO strategies
• Provide insights to operations based on search trends and customer behavior

Requirements

• 2–3+ years of hands-on SEO experience with demonstrated success across technical SEO, content development, and on-page optimization
• Strong understanding of SEO fundamentals, ranking factors, and search behavior
• Experience with GA4, Google Search Console, Screaming Frog, Ahrefs, SEMrush, or similar tools
• Experience working in an agency or multi-account environment
• Strong analytical skills and attention to detail
• Clear communication skills and ability to explain SEO concepts to non-technical stakeholders
• Monitor and analyze organic and local SEO performance using GA4, Google Search Console, Screaming Frog, SEMrush and other third-party SEO tools
• Track rankings, traffic, engagement, and conversions to evaluate strategy effectiveness
• Translate data into clear, actionable insights for internal teams and client-facing reporting
• Continuously refine strategies based on performance trends, algorithm updates, and evolving search behavior

Preferred

• Experience in restaurant, retail, or franchise environments is a strong plus

Benefits

• Employee discount
• Flexible schedule
• Health insurance
• Paid time off