SEO & GEO Manager at Gabb | Lehi, UT

Gabb

SEO & GEO Manager

Lehi, UT (On-site)

Salary Not AvailableSenior Level7+ years expFull time

Posted 4 months ago

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Job Summary

Own and drive Gabb’s organic search roadmap from audits to execution.

Must-have: 5–7 years of hands-on SEO in growth marketing with measurable results.
Standout: Deep experience with semantic SEO, WordPress, and AI-search optimization.

Job Description

Responsibilities

Audit and evolve Gabb’s organic search strategy with a measurable roadmap.
Conduct SEO audits of Gabb.com: technical health, gaps, architecture, and Core Web Vitals.
Build keyword and topical authority mapping to funnel stages from awareness to purchase.
Define and track KPIs: organic sessions, rankings, CTR, DA, and assisted conversions.
Own technical SEO: crawl health, indexation, structured data, speed, mobile, and canonicalization.
Audit landing pages and blogs; prioritize refreshes by traffic, rank, and conversions.
Optimize title tags, headers, and meta descriptions with iterative testing.
Collaborate with WordPress and developers; SEO-relevant HTML; CSS/JS familiarity a plus.
Partner with copywriters to create SEO briefs grounded in semantic research.
Build topic clusters to establish Gabb as an authority in family tech and safety.

Requirements

5-7 years of hands-on SEO in growth marketing, ideally consumer brand or e‑commerce.
Proven non-branded traffic growth and ranking improvements with metrics.
Fluent in SEO tools: Google Search Console, Ahrefs/SEMrush, Screaming Frog, GA4.
Strong technical SEO: crawl analysis, structured data, Core Web Vitals, indexation, site architecture.
Experience building content strategies using semantic SEO, entity modeling, and topic clusters.
Familiarity with GEO and AI search optimization; hands-on experimentation.
Proficiency in WordPress; ability to work with developers on technical tasks.
Ability to write or direct high-quality SEO copy: titles, meta descriptions, headers, content briefs.

Benefits

Mission-driven company protecting kids and families.
Generous insurance coverage (up to 100% of premiums based on tenure).
401(k) with employer match.
Unlimited PTO and flexible scheduling.
Stock options.
Pet insurance.
Energetic, collaborative culture — and the best coworkers around.

Gabb

We believe children deserve age-appropriate technology solutions that protect them from harmful content and destructive habits while enabling healthy growth and development. Our mission is to protect children, connect kids to families and encourage life outside the screen.

Founded in 2018

Lehi, Utah, USA

279 employees (50 in marketing)

gabb.com