SEO Content Writer at Inspira Education | Chicago, IL

Inspira Education

SEO Content Writer

Chicago, IL (Remote)

Salary Not AvailableMid Level2+ years expFull time

Posted 1 month ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own editorial content creation that moves from SME brief to search-friendly, multi-channel assets in higher education.

Content ownership: editorial development across blogs, guides, and case studies in partnership with editors and senior writers.
SEO GEO alignment: optimize for on-page SEO fundamentals and GEO considerations in LLM-driven environments.
Multi-channel adaptation: tailor content for web, social, video, and forums while preserving clarity and originality.

Job Description

Responsibilities

Assist subject matter experts and senior leaders in developing high-interest, high-impact editorial content—including blogs, guides, case studies,
Collaborate with the SEO team to optimize content and complete any special projects.
Write and edit content in partnership with editors and senior writers that aligns with search intent, user needs, and organizational goals.
Adapt content for multiple channels and formats (web, social, video, forums) while maintaining originality and clarity.
Stay up to date on the latest developments, trends, and data around the future of higher education.
Grow and adapt to the evolving needs of the Inspira Education team in a rapid-growth environment.

Requirements

2+ years of experience in copywriting and editing
Deep understanding of on-page SEO fundamentals (E-E-A-T, search intent, semantic SEO, helpful content principles, information gain), and how to format content accordingly to maximize visibility on SERPs
Strong understanding of Generative Engine Optimization (GEO) strategies, and how to format content accordingly to maximize visibility in LLM-driven environments
Demonstrated ability to adapt content for multiple channels and formats (web, social, video, forums) while maintaining originality and clarity.
Exceptional research skills and ability to absorb complex topics and produce targeted content
Demonstrated ability to simplify complex topics into engaging, digestible, and user-friendly content.
Strong collaboration skills
Superior attention to detail and a stickler for accurate grammar
Ability to multitask and meet tight deadlines
Excellent time management skills with the ability to multi-task, meet deadlines, and maintain high standards.

Preferred

Bonus: Familiarity with multimedia content creation (Canva/Adobe Suite, podcasting) and video editing

Benefits

Amazing people with a great vision and values
Mission-driven team culture focused on student success
Your work directly impacts the lives and careers of students across the globe
Health, dental, and vision insurance, base plans 100% employer paid
Flexible paid time off (PTO) and paid holidays
401(k) with company match

Inspira Education

4.2 Glassdoor

Inspira is reimagining higher education admissions so that every person can realize their full potential. As the world’s leading network of top admissions consultants in medical, legal, business, and college studies, we’re building software and services in one place—disrupting long-entrenched institutions with products and experiences that strive to provide an equal platform for candidates from diverse backgrounds across the world.

Founded in 2020

New York, New York, USA

78 employees (13 in marketing)

www.inspiraeducationgroup.com

80% recommend to a friend

80% CEO approval