Responsibilities

• Fiscal Accountability: Oversees financial management across client portfolio, including budgeting, forecasting, and ensuring accounts meet targets.
• Strategy, Testing, & Innovation: Defines the go-to market paid social strategy to drive accelerated growth, how we implement a meticulous test & learn agenda to refine and enhance media, and how we stay abreast of the latest trends & advancements to maintain a competitive edge
• Client Communication: Champions strong relationships as primary point of contact and senior advisor to clients, providing strategic insights, addressing challenges, and ensuring long-term client satisfaction and retention
• Team Leadership: Lead, inspire, retain, and develop performance team, coaching VPs/Directors as senior leaders and contribute to succession planning
• Business Growth: Identifies and capitalizes on growth opportunities to champions Publicis solutions for client initiatives where appropriate
• Cross-Channel Integration: Identifies opportunities for cross-channel alignments, collaborates with other marketing teams for cohesive consumer journeys and messaging

Requirements

• CPG experience highly recommended
• Consistent track record of using AI solutions to build operational or strategic solutions
• Bachelor’s degree, concentration in business, marketing, or advertising preferred
• 12+ years of account management experience in paid Social, Digital Media, or Performance media; client side or agency side preferred
• Demonstrated success in leading and developing high-performing teams, fostering innovation and collaboration
• Extensive experience running large-scale paid social media campaigns and consistent record delivering/exceeding business goals
• Expert understanding of channel landscape, buying platforms and new/evolving product offerings
• Excellent communication and presentation skills, with the ability to influence senior stakeholders and represent the agency in the marketplace
• Strong financial acumen, with experience in driving revenue growth and P&L management

Benefits

• medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.