Responsibilities

• Investment Vision & Strategy: Set and connect the cross-channel investment vision and high-level tactical planning, aligning senior stakeholders on objectives, budgets, and audience priorities across one or more client accounts.
• Audience & Full-Funnel Planning: Direct partnership with channel investment leads, Data & Analytics, and Strategy to shape integrated, audience-first, full-funnel approaches that anticipate marketplace shifts.
• Activation & Performance: Provide senior oversight across planning, activation, optimization, and measurement; driving cross-channel performance and holding teams accountable to ROAS and business KPIs.
• Escalation & Quality Governance: Serve as the top point of escalation for pacing, performance, and execution risks; establish quality-control standards and review frameworks that safeguard strategic soundness and investment viability.
• Innovation & Marketplace Leadership: Champion testing, learning agendas, and emerging media opportunities; represent the agency's point of view on industry and channel trends to clients and internally.
• Client & Executive Leadership: Act as a senior point of contact and trusted advisor to client leadership, translating channel activity into executive-ready narratives and reinforcing the value of the investment practice.
• Team Leadership & Development: Build, lead, and mentor a multi-tier investment team; set ways of working, develop talent, and drive accountability and collaboration across a matrixed organization.
• Commercial & Growth Ownership: Partner on scoping, staffing, and resource planning; identify organic growth opportunities and contribute to new-business and QBR narratives that expand the relationship.

Requirements

• 15+ years (SVP or comparable level) of agency-side media investment experience across traditional and digital channels.
• 7+ years of staff management, development, and mentoring experience, including leading managers and multi-tier teams.
• Proven ability to set and lead cross-channel investment strategy across objectives, budgets, audiences, activation, optimization, and measurement.
• Track record of senior client leadership and executive counsel, with the ability to simplify complexity, drive alignment, and defend investment recommendations to C-level stakeholders.
• Experience owning complex investment portfolios and shaping ways of working within integrated, matrixed agency teams.
• Demonstrated contribution to organic growth, new business, and commercial planning (scoping, staffing, and resourcing).
• Deep command of media systems, tools, contract operations, and the upstream and downstream impacts of investment decisions.
• Strong critical thinking and executive communication and presentation skills, with the ability to multi-task under pressure across national and local media.

Benefits

• Paid Family Care for parents and caregivers for 12 weeks or more
• Monetary assistance and support for Adoption, Surrogacy and Fertility
• Monetary assistance and support for pet adoption
• Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
• Tuition Assistance
• Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
• Matching Gifts programs
• 'Work Your World' Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
• Business Resource Groups that support multiple affinities and alliances
• The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents.