Responsibilities

• Define and lead the marketing strategy aligned to company growth goals (pipeline, ARR, retention/NRR).
• Own marketing planning, budgeting, scorecards, and executive reporting.
• Establish operating rhythms with Sales, Product, and Customer Success (SLAs, pipeline reviews, launch readiness).
• Build and optimize multi-channel demand programs (ABM, performance, field/events, partners, content).
• Partner with Revenue Operations to improve lead flow, scoring, routing, and attribution.
• Own marketing-sourced pipeline targets and ROI.
• Define a compelling, differentiated narrative that builds trust and credibility in the market.
• Develop and lead an integrated messaging strategy across web, content, campaigns, sales assets, and executive communications.
• Lead PR/comms strategy, thought leadership, and analyst relations.
• Lead a structured internal communications strategy that drives alignment, transparency, and engagement across cross-functional teams, reinforcing company vision and strategic priorities in partnership with executive leadership.

Requirements

• 10+years of B2B SaaS marketing experience, including 5+ years in senior leadership roles.
• Senior marketing leader with experience scaling B2B SaaS in a similar stage environment (e.g., ~$100–$500M ARR).
• Proven track record building predictable pipeline and partnering tightly with Sales and RevOps.
• Strong positioning and product marketing instincts—can simplify complexity into compelling value.
• Comfortable operating in healthcare’s trust-heavy, multi-stakeholder buying context.
• Experienced people leader who builds durable teams and scalable systems.

Benefits

• Medical, Dental, and Vision
• We offer insurance to team members and eligible partners and dependents, including unlimited virtual mental health and acute medical visits.
• Wellness
• Mental health benefits, such as the Employee Assistance Program (EAP) and wellness platform subscription, are available to all team members.
• Flexible Time Off
• Take what you need, including volunteer days and mental health days. We also offer 14 paid, company-wide holidays.
• Paid Parental Leave
• Adoptive parents are included.
• Employee Resource Groups
• Join our ERGs to connect and engage with colleagues, like Military Veterans
• Spending Accounts
• We offer tax-advantaged health savings accounts (HSAs), flexible spending accounts (FSAs), and commuter benefits.
• 401(k) + Employer Match
• Enjoy matching, immediate vesting and financial wellness resources
• Additional Benefits
• Life and AD&D - a company paid benefit, with the option to purchase additional coverage for yourself and your dependents
• Disability Coverage
• Accident Insurance
• Pet Insurance
• As part of this work at home job, we will provide you with all the necessary equipment to perform your duties, including a computer, mouse, keyboard as well as other items on our approved list of WFH supplies.