Senior Vice President, Commerce Media

Responsibilities

• Lead the evolution of the agency's Retail Commerce Media practice, establishing a clear vision, roadmap, and growth strategy.
• Drive cross-team learning by creating scalable forums, training programs, and knowledge-sharing initiatives that elevate expertise across the organization.
• Standardize planning, activation, measurement, reporting, and QA frameworks to ensure consistency and excellence across all client teams.
• Champion data, measurement, and governance best practices, improving the quality, accessibility, and actionability of commerce media insights.
• Foster a high-performing, inclusive culture that prioritizes collaboration, innovation, accountability, and talent development.
• Partner across Media, Strategy, Analytics, Technology, and Commerce disciplines to drive integration, operational efficiency, and adoption of new capabilities.
• Serve as executive Commerce Media lead for a portfolio of key clients, providing strategic guidance across investment planning, performance, measurement, and growth opportunities.
• Build trusted relationships with senior client stakeholders, acting as a thought partner on commerce strategy, retail media transformation, and business growth.
• Lead annual planning, quarterly business reviews, and executive-level discussions, translating complex commerce media topics into clear business recommendations.
• Drive client retention and growth by identifying opportunities for innovation, expanded services, and deeper integration of commerce media solutions.

Requirements

• 15+ years of digital media experience, 10+ years of Retail Media experience
• Proven success managing large-scale accounts and budgets.
• Strong experience with retail media, ideally working with Amazon or teams buying within Amazon.
• Understanding of an omni-channel marketing ecosystem and customer-led marketing strategies.
• Experience leading development of social and digital campaigns and integrating them with other channels in collaboration with cross-functional teams and agency partners.
• Self-directed problem solver with excellent conflict resolution and communication skills.
• Proven ability to build and nurture client relationships.
• Experience leading complex projects and large teams.
• Proven experience growing client accounts and agency revenue.
• Excellent communication and writing skills—you’re poised, precise, and above all, kind when relating to others.

Benefits

• Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.