Senior Technical Product Marketing Manager

Denver, CO (Hybrid)

$166K/yr – $208K/yrSenior Level2+ years expFull time

Posted 15 hrs ago

Job Summary

Own the development of technical marketing content and messaging for Fivetran, translating complex data concepts into customer-ready materials and driving cross-functional collaboration across product, marketing, and sales.

  • Lead content development and thought leadership across the product portfolio.
  • Partner with Product, Sales, and Enablement to inform messaging and drive adoption.

Job Description

Responsibilities

  • Content Development & Messaging: Create high-impact technical collateral across the Fivetran platform, including architecture diagrams, demos, white papers, blogs, pitch decks, technical guides, and other customer-facing content. Develop thought leadership that translates complex technical concepts into clear, value-based messaging for technical audiences. Review and edit materials across the product portfolio to ensure technical accuracy, consistency, and strategic alignment.
  • Customer & Market Insights: Conduct research on market trends, customer needs, and competitive dynamics across the modern data ecosystem to inform product positioning and messaging. Partner closely with Product Management to deeply understand features, technical capabilities, and customer use cases across multiple product areas. Develop how-to guides, demo videos, case studies, and technical whitepapers that support adoption and expansion across key products.
  • Cross-Functional Collaboration: Act as a technical marketing partner to GTM Product Marketers, Demand Generation, Regional Marketing, Sales, and Enablement to support launches, campaigns, webinars, field events, and sales plays across priority product areas. Collaborate with Partner Marketing to showcase integrations and ecosystem partnerships through joint initiatives such as webinars, workshops, and hands-on labs.
  • Technical Expertise: Operationalize technical product marketing best practices across teams. Stay up to date with trends in data integration, cloud data platforms, AI, deployment models, governance, etc. Serve as technical SME on the Fivetran platform, articulating how it fits into customers’ broader data stacks and workflows. Provide best practices, reference architectures, and technical validation to support sales cycles and customer conversations.
  • Thought Leadership: Represent Fivetran as a platform expert through events, presentations, webinars, and hands-on labs. Support analyst relations and strategic conversations by providing detailed technical insights and validating product innovation across the portfolio. Help position Fivetran as a foundational component of modern, scalable data infrastructure.

Requirements

  • 2-4 years of experience in product marketing, data engineering, product management, sales engineering, and/or data and analytics consulting
  • Data industry experience and expertise: Either hands-on work with or knowledge of data engineering with a focus on data integration, databases, data warehouses, and related technologies (e.g. SQL, dbt, python, Spark).
  • Technical aptitude and a desire to learn more: Knowledge of modern data infrastructure and tools, particularly in relation to data lakes and their role in analytics and storage. Has a keen interest in all things data integration and cloud destinations and a willingness to work on new product areas as they arise.
  • Experience working with multiple different teams: Proven experience partnering and coaching across Product, Sales, Marketing, and Enablement teams to deliver impactful results.
  • Strong in-person, virtual, and written communication: Exceptional verbal and written communication skills, capable of adapting messaging for different technical personas and mediums.
  • Highly-organized with an excellent project management track record: Strong project management skills to juggle multiple initiatives and projects, maintain proactive communication with stakeholders, and meet deadlines.
  • An understanding of our target customers: The ability to gain a deep understanding of the needs and challenges of data engineers, data scientists, data architects, and technical stakeholders.

Benefits

  • 100% employer-paid medical insurance *
  • Generous paid time away from work, including paid vacation or flexible/unlimited vacation depending on role and country, plus paid sick time, inclusive parental leave, paid holidays, including a year-end Global Week of Rest, and volunteer days off.
  • RSU stock grants*
  • Professional development and training opportunities
  • Company virtual happy hours, free food, and fun team-building activities
  • Monthly cell phone stipend
  • Access to an innovative mental health support platform that offers personalized care and resources in areas such as: therapy, coaching, and self-guided mindfulness exercises for all covered employees and their covered dependents.
Fivetran logo

Fivetran

3.6 Glassdoor

Fivetran, the global leader in data movement, helps customers use their data to power everything from AI applications and ML models, to predictive analytics and operational workloads. The Fivetran platform reliably and securely centralizes data from hundreds of SaaS applications and databases into any cloud destination – whether deployed on-premises, in the cloud or in a hybrid environment. Thousands of global brands, including Autodesk, Condé Nast, JetBlue and Morgan Stanley, trust Fivetran to move their most valuable data assets to fuel analytics, drive operational efficiencies and power innovation.

Founded in 2012
Oakland, California, USA
1.7K employees (107 in marketing)
64% recommend to a friend
61% CEO approval

Salaries

Posted range

$166K/yr – $208K/yr

Taken straight from the job posting.

See all Fivetran salaries

Funding

Total Funding
$853.1M
Last Raise
$125M
Debt Financing, 3 years ago

Funding History

  • May 2023
    Debt Financing • $125M
  • Sep 2021
    Series D • $565M
  • Jun 2020
    Series C • $100M

Traffic Signals

Monthly Visitors
1.3K
Monthly Google Ads Budget
$1.2M
Traffic Source Mix
Search
44.8%
Direct
34.4%
Referral
13.4%
Social
4.7%
Paid
1.4%

Headcount Trend

Current headcount: ~1.7K

Recent News

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Senior Technical Product Marketing Manager

Fivetran · Denver, CO · Hybrid