Senior Strategist

New York City, NY (Hybrid)

$90K/yr – $105K/yrSenior Level5+ years expFull time

Posted 3 weeks ago

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Job Summary

Own strategic blueprinting and shepherd brand foundations from the early brief through to the creative brief, while mentoring junior talent and ensuring studio-wide alignment across projects.

  • Strategic blueprinting, client challenges to actionable brand foundations, and brief creation.
  • Bridge strategy and execution with studio collaboration to keep concepts consistent from concept to final delivery.
  • Own milestones, client relationships, and growth pitches, while guiding junior strategists and sharing strategic intelligence across the studio.

Job Description

Responsibilities

  • Strategic Blueprinting (Ownership & Support): Autonomously drive the strategic phase on mid-to-large projects, and support Strategy Directors on massive global assignments—translating client business challenges into sharp, actionable brand foundations and creative briefs.
  • Strategy-to-Creative Synergy: Bridge the gap between logic and magic. Work closely with design teams in the studio, acting as a trusted sounding board to ensure strategic recommendations are beautifully and consistently carried through from concept to final execution.
  • Briefing & Inspiration: Design and deliver inspiring creative briefs that challenge conventional thinking, providing the spark that pushes design output into distinct, brave, and award-winning spaces.
  • Strategic Collaboration: Actively partner with resource managers and Strategy Directors to ensure the right strategic talent is assigned to projects, assisting in onboarding freelance strategy resources when needed.
  • Milestone Execution: Collaborate with Creative Directors and Client Leadership to map out project milestones, own the drafting of strategic outputs, manage timelines, and ensure agile, on-time delivery of strategic phases.
  • Client Relationship Building: Cultivate trusted, day-to-day working relationships with brand managers and senior marketing stakeholders within client organizations.
  • Growth Support: Support pitches and new business initiatives by preparing pitch materials, conducting competitive landscape research, and presenting strategy modules with confidence.
  • Mentorship & Psychological Safety: Act as a supportive mentor to Junior and Mid-level Strategists, fostering a motivating, and collaborative team culture. Lead by example with high standards of strategic rigor.
  • Studio Connection: Act as a highly collaborative link across our studio network, sharing insights, trend analyses, and strategic intelligence across teams.
Design Bridge and Partners logo

Design Bridge and Partners

A WPP company, Design Bridge and Partners is a globalbrand design agency. With 850 creative minds across 16studios worldwide, we design brands with the power tomove people, stirring emotion to drive action. Experts in brand strategy, brand identity, brandexperience and brand effectiveness, we work inpartnership with our clients to build and translate emotioninto equity, ultimately designing what brands stand forinto how they stand out.Globally our clients include the BBC, Coca-Cola, Diageo,Heineken, HSBC, Lenovo, Mastercard, Mondelez, NASAArtemis, Tencent, Reckitt and Unilever.

Founded in 1986
London, England, GBR
1.1K employees (605 in marketing)

Traffic Signals

Monthly Visitors
44.3K
Traffic Source Mix
Search
37.3%
Direct
48.7%
Referral
8.4%
Social
3.9%
Paid
1.5%

Headcount Trend

Current headcount: ~1.1K

Marketing Team

Marketing Team Size
76 (7% of company)
Marketing Roles Posted (Last 30 Days)
3