Responsibilities

• Absolutely must be able to plan, manage, and execute multi-channel social strategy and social content management across Meta, Tik Tok, Reddit and Pinterest.
• Work with creative teams to develop messaging and visual assets.
• Provide thought leadership to clients as well as recommendations for best practices and opportunities for improvement.
• Audit program and campaign-level content strategies and offer recommendations for updating in-market assets.
• Distill insights into compact, easy to understand language that inspires conceptual creative development.
• Identify opportunities and clearly communicate strategic recommendations both internally and to the client.
• Develop and execute content calendars, ensuring posts are published on schedule and aligned with campaign goals.
• Monitor and respond to community interactions, addressing comments, questions, and feedback to build strong relationships in an appropriate tone.
• Identify trends, cultural moments and shifts that matter and translate them into clear ideas and brand opportunities.
• Analyze engagement metrics and audience sentiment to uncover trends and optimize content strategies.

Requirements

• 7+ years of marketing, strategy and community management experience working with multicultural and/or luxury accounts.
• Independently develop social strategies that will flex across multiple social channels such as Pinterest, Instagram and TikTok.
• Work on a highly-cross functional team with ability to manage multiple projects with multiple stakeholders and priorities.
• Collaborate closely with creatives to inspire them in bringing ideas to life.
• You’re a team player, bring a positive attitude, meeting challenges with resilience and humor.
• Strong communication and presentation skills.
• Deep fluency in African American culture, subcultures, and media behaviors.
• Proven ability to develop strategies that engage multicultural or African American audiences.
• Knowledge of social media good practices in terms of formats and tone of voice.
• Ability to identify and track relevant community metrics.

Preferred

• Interest in music, sports, art and culture.
• Embrace working in a fast-paced, continually-evolving environment.
• Creative agency experience a plus.

Benefits

• Excellent, full coverage medical, dental, and vision insurance - more about our coverage here!
• Generous PTO and 15 company-wide holidays
• 401k with company contribution
• Paid parental leave
• Work-life balance with an emphasis on personal well-being
• Career growth in a disruptor space & entrepreneurial opportunities within the Monks network
• A globally diverse & inclusive culture with employee resource groups such as S4 Melanin, Pride.Monks, Cultura.Monks, and more!
• Authentic commitment to DEI efforts and sustainable growth. (Why Sir Martin Sorrell signed The Climate Pledge here!)