Senior Specialist, Brand & Experience

Crested Butte, CO (On-site)

$63K/yr – $84K/yrSenior Level2+ years expFull time

Posted 5 hrs ago

Job Summary

Own and supervise resort experiential campaigns from concept through on-site execution, partner integration, and guest communications, coordinating cross-functional teams and external agencies to drive brand outcomes.

  • Manages multiple projects and runs of show
  • Leads partner deliverables and GTM content

Job Description

Responsibilities

  • Resort Event and Experience Execution
  • Assist in the ideation and execution events, activations, and programs that elevate the guest experience and bring the resort brand goals to life
  • Support the annual experience planning process by collaborating with resort teams, marketing, and partners to assess, scope, and recommend impactful activations
  • Project manage simultaneous event workflows, creating the run-of-show plans and acting as the onsite lead for set up, activation, and tear down
  • Collaborate with and direct external agencies, contractors, vendors, partners and event staff as needed to produce and deliver activations, events, and brand experiences
  • Track and measure all guest experience initiatives, driving insights from multiple data sources and making recommendations for future changes or improvements
  • Partner and Sponsor Integration
  • Support the execution of all contracted partner and sponsor deliverables including on-mountain events, large asset placement, signage, and online promotion
  • Ideate and collaborate with cross-functional resort teams to create opportunities and value on-mountain for partners
  • Serve as the on-the-ground marketing lead for partner site visits and events, ensuring resort and brand goals are supported by partner activities

Requirements

  • Four-year college degree required; emphasis in marketing or business preferred
  • The position is required to be based in Crested Butte and weekend/holidays work is required
  • 2+ years of marketing experience: demonstrated brand, experiential or digital marketing
  • Solution-oriented mindset with strong problem-solving skills
  • Growth mindset and desire to focus on leadership essentials
  • Excellent interpersonal and relationship management skills
  • Must be able to own and drive multiple projects simultaneously and coordinate cross-functionally within the resort
  • Business ownership mentality and logical, fact-based thinker
  • Great collaborator
  • Great communication skills and ability to give and take open and honest feedback

Preferred

  • Event planning experience
  • Project management and organizational skills
  • Demonstrated analytical skillset
  • Budgeting and financial planning

Benefits

  • Ski/Mountain Perks! Free passes for employees, employee discounted lift tickets for friends and family AND free ski lessons
  • MORE employee discounts on lodging, food, gear, and mountain shuttles
  • 401(k) Retirement Plan
  • Employee Assistance Program
  • Excellent training and professional development
  • Health Insurance; Medical Insurance, Dental Insurance, and Vision Insurance plans (for eligible seasonal employees after working 500 hours)
  • Free ski passes for dependents
  • Critical Illness and Accident plans
Crested Butte Mountain Resort logo

Crested Butte Mountain Resort

We are a small town resort with big terrain and a personality to match! If you're ready to have the best winter or summer season of your life, or start a new career.... look no further!Visit www.skicb.com/jobs Join the Team, Live Your Dream!

Founded in 1962
Crested Butte, Colorado, USA
291 employees (16 in marketing)

Salaries

Posted range

$63K/yr – $84K/yr

Taken straight from the job posting.

See all Crested Butte Mountain Resort salaries

Marketing Team

Marketing Team Size
16 (5% of company)
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
176K
Monthly Google Ads Budget
$2.1K
Traffic Source Mix
Search
34.4%
Direct
61.3%
Referral
3.5%
Social
0.6%
Paid
0.2%

Headcount Trend

Current headcount: ~291

Recent News

Crested Butte Mountain Resort logo

Senior Specialist, Brand & Experience

Crested Butte Mountain Resort · Crested Butte, CO · On-site