Senior Social Producer

Sacramento, CA

$70K/yr – $75K/yrSenior Level3+ years expFull time

Posted 2 months ago

Job Summary

Own social storytelling for a pro basketball brand, combining real-time game coverage with behind the scenes storytelling from extensive travel, and partner cross-collaboration to fuel platform-native content across multiple channels.

  • Own social content calendar and real-time coverage across platforms to drive authentic fan connections.
  • Travel extensively to capture behind‑the‑scenes stories with players and coaches for platform-native video and photography.
  • Collaborate across Marketing, Partnerships, Communications and Operations to execute integrated campaigns and measure performance.

Job Description

Responsibilities

  • Create and execute engaging, social-first content across Sacramento Kings digital platforms.
  • Capture, edit and publish high-quality video and photography optimized for social media.
  • Provide real-time social coverage of games, practices, road trips, community events, press conferences and other team activities.
  • Travel extensively throughout the NBA season to capture behind-the-scenes content and tell authentic stories that connect fans with the team.
  • Manage assigned content projects and contribute to the day-to-day social content calendar, balancing planned campaigns with real-time opportunities.
  • Collaborate with Marketing, Partnerships, Communications, Basketball Operations and other departments to execute integrated campaigns and sponsored content.
  • Monitor social trends, platform updates and cultural moments to identify timely storytelling opportunities.
  • Analyze content performance and audience engagement to help inform future content decisions.
  • Ensure published content meets brand standards and platform best practices.
  • Build relationships with players, coaches, creators, partners and internal stakeholders to support authentic storytelling.
  • Operate professional camera equipment and edit content using Adobe Creative Cloud.
  • Work evenings, weekends and holidays as required throughout the NBA season and team events.

Requirements

  • Bachelor's degree or equivalent combination of education and experience.
  • 3–5 years of professional experience creating social content for an NBA team, the NBA League Office, or another professional sports organization. Candidates without direct NBA experience should demonstrate exceptional basketball knowledge and a portfolio showcasing basketball storytelling.
  • Strong portfolio demonstrating social-first video, photography and digital storytelling.
  • Advanced proficiency in Adobe Premiere Pro, Photoshop and Lightroom; After Effects experience is preferred.
  • Experience operating professional camera systems in live-event environments.
  • Deep understanding of Instagram, TikTok, X, YouTube, Facebook and emerging social platforms.
  • Strong understanding of social media analytics and content performance.
  • Excellent written and verbal communication skills with exceptional attention to detail.
  • Ability to manage multiple priorities in a fast-paced, deadline-driven environment.
  • Strong knowledge of the NBA, basketball culture, sports, entertainment and digital trends.
  • Self-starter with excellent organizational skills, creativity and sound judgment.
  • Ability and willingness to travel extensively throughout the NBA season.

Preferred

  • After Effects experience is preferred
  • Proficiency in additional Adobe Creative Cloud tools

Benefits

  • Comprehensive Medical, Dental, and Vision benefits for employees and dependents
  • Paid Time Off + 11 Paid Holidays + Summer Fridays
  • Employer 401(k) match
  • Cell Phone Stipend
  • Sacramento Kings home game tickets, team store discounts, and more!
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Sacramento Kings

In 1985, the NBA’s Sacramento Kings moved to California’s capital city, changing the region permanently. Today, the Kings continue their mission to profoundly impact the Sacramento region on- and off-the-court. When technologist and entrepreneur Vivek Ranadivé purchased the team in 2013, he committed to building a world-class arena in Sacramento. Golden 1 Center – opened in 2016 – is now recognized as the world’s most technologically advanced and sustainable arena in the world. Through Golden 1 Center and a $1 billion investment in the community, Sacramento is seeing dynamic economic growth, a revitalization in the downtown, and newfound energy shaping the next great American city. Recently, the organization has been recognized as Fast Company’s “Most Innovative Company in Sports,” owners of Sports Business Journal’s “Facility of the Year,” and leaders in sustainability by the Natural Resource Defense Council, Green Sports Alliance and the Huffington Post.

Founded in 1985
Sacramento, California, USA
684 employees (144 in marketing)

Salaries

Posted range

$70K/yr – $75K/yr

Taken straight from the job posting.

See all Sacramento Kings salaries
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Senior Social Producer

Sacramento Kings · Sacramento, CA