Responsibilities

• Own Imprint's social media presence end-to-end, with accountability for strategy, content, channel health, and performance. You’ll start with Linkedin and X and determine where we go next
• Develop and execute a content strategy that reflects Imprint's brand voice and reaches target audiences
• Build and maintain a social listening and monitoring infrastructure to surface insights, trends, and risks in real time
• Create a formal playbook for consumer complaint and social voice management, working closely with member operations and legal
• Define and own the metrics and measurement framework for social; translate performance data into clear narratives for leadership and the broader company
• Partner with Communications, Brand, and Product Marketing leadership to align social content with brand positioning, campaigns, and key moments
• Mine content opportunities across the business, identifying stories, partnerships, and cultural moments worth owning, and establish the infrastructure to make it repeatable

Requirements

• 5–8 years of social media experience, with a demonstrated track record of building or significantly scaling social presence for a brand
• Exceptional writing skills across formats, tones, and audiences
• Strong editorial judgment: ability to identify risks, make real-time calls, and distinguish issues that require attention from noise
• Experience owning social metrics and translating performance data into clear, actionable narratives for leadership
• Demonstrated ability to build and execute strategy independently, from ideation through execution
• Familiarity with social listening and management platforms such as Sprout Social or equivalent
• Background in B2B companies with a strong consumer lens, or large communications/PR agencies with demonstrated breadth across industries, metrics, and crisis management

Preferred

• Experience at companies navigating regulatory, crisis, or consumer complaint communications (e.g., fintech, payments, marketplace, or similarly complex environments)
• Experience developing crisis communications playbooks in collaboration with legal and operations stakeholders

Benefits

• Competitive compensation and equity packages
• Leading configured work computers of your choice
• Flexible paid time off
• Fully covered, high-quality healthcare, including fully covered dependent coverage
• Additional health coverage includes access to One Medical and the option to enroll in an FSA
• 20 weeks of paid parental leave for the primary caregiver and 8 weeks for all new parents
• Access to industry-leading technology across all of our business units, stemming from our philosophy that we should invest in resources for our team that foster innovation, optimization, and productivity