Senior Social Content Creator at Persona Cosmetics | Los Angeles, CA

Persona Cosmetics

Senior Social Content Creator

Los Angeles, CA (On-site)

Salary Not AvailableSenior Level4+ years expFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive the social content engine for a premium beauty brand by owning fast, high-volume, platform-native short-form production from concept through delivery, with a focus on trends, visual quality, and performance-driven storytelling.

Platform-native content production across TikTok and Reels, aligned to launches and brand storytelling
Collaborate with influencers, paid media, and creative teams to support campaigns and product launches
Establish scalable workflows and asset libraries to accelerate rapid-turn creative requests

Job Description

Responsibilities

Concept, shoot, edit, and produce daily short-form content for TikTok, Instagram Reels, YouTube Shorts, and other emerging platforms
Create highly engaging beauty content including tutorials, GRWMs, product education, trend-driven videos, founder content, BTS, campaign support, and social-first storytelling
Translate product launches, promotions, and brand initiatives into compelling social content
Capture both polished and lo-fi content styles depending on platform and creative objective
Maintain a high volume of content output while ensuring strong creative quality and brand consistency
Edit short-form videos optimized for engagement, retention, watch time, and conversion
Stay ahead of evolving platform trends, sounds, editing styles, hooks, and storytelling formats
Adapt creative quickly based on performance insights and platform behavior
Understand how to create content that feels organic to TikTok and Reels while maintaining Persona’s premium aesthetic
Work closely with the Senior Social Media Manager to execute the broader social content strategy

Requirements

4+ years of experience creating social-first content for beauty, fashion, lifestyle, or consumer brands
Strong portfolio showcasing TikTok, Instagram Reels, and short-form video work
Expert-level understanding of TikTok and Instagram content trends and platform behavior
Strong video shooting and editing skills
Proficiency in CapCut, Adobe Premiere Pro, Final Cut Pro, or similar editing platforms
Strong creative instincts with an eye for composition, lighting, pacing, and storytelling
Comfortable filming both products and talent
Ability to work quickly in a fast-paced, founder-led environment
Highly organized, proactive, and self-directed

Preferred

Beauty industry experience strongly preferred
Experience working with founder-led or creator-led brands
Comfortable being on camera when needed
Photography and lighting experience is a plus
Experience creating content that has driven strong organic performance or paid ad success
Familiarity with TikTok Shop and social commerce ecosystems

Benefits

Healthcare
Paid time off + paid sick time
401(k)
Employee product allowance and discounts
Opportunity to grow with a fast-scaling independent beauty brand

Persona Cosmetics

We believe feeling good is your superpower.It’s the little things in life - right? Washing your face, going on a walk, or putting on your favorite lipstick. Day-to-day things, like putting on a little makeup, can have the power to change moods, and in-turn change mindsets. We believe in simplifying beauty with clean, easy-to-use, purposeful products to inspire you to feel your best.

Founded in 2016

Los Angeles, California, USA

5 employees (3 in marketing)

personacosmetics.com