Responsibilities

• - Drive technical and content SEO strategies and communications for direct-to-consumer brands
• - Oversee the Initial Discovery Package process for clients and use results to inform the strategy for ongoing SEO consulting work
• - Draw up Whitecap SOPs for current work processes, analyze, and optimize for peak agency efficiency
• - Coach the SEO team, review work, and synthesize analysis and results in final reporting
• - Lead by example by introducing the latest in SEO trends, strategies, and working practices
• - Work closely with our clients to ensure smooth delivery of projects
• - Define the Whitecap team of tomorrow by helping develop junior SEO team members, supporting account managers in their understanding of SEO, and informing future hiring decisions

Requirements

• - Proven SEO results drawing up and consulting on strategy for multi-million dollar direct to consumer brands
• - Strong understanding of ecommerce performance marketing, conversion, and online customer acquisition
• - Strong understanding and experience with Google Analytics, including sharing monthly and quarterly reports in a digestible format
• - Expert knowledge of ranking factors and search engine algorithms
• - Experience leading a team effectively
• - Candidates should have experience and be comfortable with client-facing communications

Preferred

• - Agency experience, ecommerce-specific especially
• - Shopify, Shopify Plus, Magento, or BigCommerce platform experience
• - Development experience
• - Agile / Scrum methodology knowledge
• - Successful track record of leading a remote team

Benefits

• - Competitive annual salary $100,000+ based on experience
• - Health insurance benefits (medical, dental, vision)
• - 100% remote
• - Flexible schedule
• - Small and nimble team comprised of SEO experts
• - Work with trusted ecommerce brands such as Ghirardelli