Senior Public Relations Manager

Baltimore, MD (Hybrid)

$70K/yr – $80K/yrSenior Level5+ years expFull time

Posted 4 months ago

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Job Summary

Drive public relations and media strategy for a remote PR agency, owning client relationships and high-impact media campaigns.

  • Must-have: 5+ years in PR and social media management with national/trade media relationships.
  • Standout: Full ownership of client relationships, budgets, and crisis responses across multiple accounts.
  • Standout: Experience securing awards, bylines, and speaking opportunities.

Job Description

Responsibilities

  • Responsible for account and relationship management of PR clients.
  • Develop and execute high-impact media relations campaigns that generate meaningful press coverage for clients.
  • Craft compelling pitches, media alerts, and press releases that align with client goals and industry trends.
  • Build and maintain strong relationships with national, regional, and trade media, securing consistent, targeted media coverage.
  • Monitor industry news and identify newsjacking opportunities to position clients as thought leaders.
  • Identify, draft, and manage award submissions and thought leadership efforts – including op-eds, bylines, and speaking opportunities.
  • Own client relationships, acting as the primary point of contact for PR and media relations efforts.
  • Lead and support crisis communications efforts, serving as a trusted strategic advisor to clients during high-stakes situations – developing messaging, coordinating rapid response, and managing media inquiries to protect and preserve brand reputation.
  • Manage account hours, client budgets, and team bandwidth across accounts you lead, ensuring resources are allocated effectively and work is delivered on time and within scope.
  • Oversee social media messaging across channels for assigned clients, ensuring brand voice is consistent, content is purposeful, and communications are integrated with broader PR efforts.

Requirements

  • 5+ years of experience in public relations and social media management. Please note any industry experience in commercial real estate/development, hospitality, nonprofit, and product launch.
  • Bachelor’s degree in communications, journalism, or related field
  • Established relationships with national, regional, and trade media; ability to cultivate and maintain strong press contacts.
  • Strong writing skills with the ability to craft compelling pitches, press releases, and short-form copy.
  • Customer-focused with a client-centric mindset, excelling in a fast-paced, deadline-driven environment.
  • Must be based in the Baltimore or DC metro region with reliable transportation

Preferred

  • Industry experience in commercial real estate/development, hospitality, nonprofit, and product launch.

Benefits

  • Empowered PTO for work-life balance.
  • Annual bonus based on performance.
  • Remote-friendly work environment with regular on-site client meetings in Baltimore or DC.
  • Health, vision, and dental insurance.
  • STD, LTD and life insurance.
  • Simple IRA plan with 3% company match.
  • Eight (8) weeks fully paid parental leave.
  • Commission opportunities for securing new business.
  • Cell phone credit.
Collins + Co. logo

Collins + Co.

Collins + Co. was built on the principles of providing exceptional service in tandem with personal client relationships. We are a completely remote full-service marketing agency comprised of senior-level professionals who work seamlessly as an extension of our clients’ teams.No office walls. No bulky processes. No silos.And certainly no limitations.Our hustle and expertise combined with this modern model make all the difference. We simply adore our work and believe deeply in our clients. Our passion is the fuel that pushes us to go above and beyond, every time.

Founded in 2010
Baltimore, Maryland, USA
17 employees (10 in marketing)

Traffic Signals

Monthly Visitors
976
Traffic Source Mix
Search
32.4%
Direct
41.9%
Referral
12.7%
Social
10%
Paid
1.9%

Headcount Trend

Current headcount: ~17

Marketing Team

Marketing Team Size
6 (35% of company)