Responsibilities

• 35% Campaign Management
• Manage a portfolio of clients and ensure that they are performing towards KPI’s and pacing consistently to goal throughout the campaign
• Manage campaigns confidently across industry leading trading platforms
• Manage political campaigns in the buildup to the midterms
• Innovate and find new ways to improve campaign performance
• 35% Data Analysis
• Utilize DSP and client reporting to identify opportunities to improve campaign performance
• Adjust DSP parameters including bids, frequency, recency, and bid multipliers in accordance with data to improve outcomes on campaigns
• Maintain a track of discrepancies, using both DSP & client reporting, along with reporting available in Tableau
• 30% Collaboration and Communication
• Work with the team to follow existing best practices, and make recommendations for new best practices on campaigns
• Work with DSP partners to troubleshoot issues on campaigns as they arise
• Maintain clear, consistent lines of communication with the commercial team on campaign performance

Requirements

• Bachelor’s degree in a related field or equivalent professional experience preferred.
• 5+ years of experience trading programmatic campaigns
• 3+ years of experience of optimizing towards CPA & ROAS KPIs
• Experience and certifications across our preferred DSP’s (AdTheorent, Amazon and The Trade Desk)
• Experience working with internal commercial departments to holistically grow partnerships through performance, communication and strategic recommendations
• Demonstrated mathematical and analytical skills with the ability to communicate and present across a broad range of audiences
• Systematic approach to problem solving with affinity for proactive and real time troubleshooting
• A can-do attitude to provide energy, drive and enthusiasm
• Approximate Travel Requirement: 5%

Preferred

• Previous experience managing political campaigns is preferred but not essential

Benefits

• medical, dental, vision, prescription drug coverage
• unlimited paid time off (PTO)
• adoption or surrogate assistance
• donation matching
• tuition reimbursement
• basic life insurance
• basic accidental death & dismemberment
• supplemental life insurance
• supplemental accident insurance
• commuter benefits