Senior Professional, North America Media Relations, NYC

New York City, NY (On-site)

$87K/yr – $172K/yrSenior Level5+ years expFull time

Posted 20 hrs ago

Job Summary

Own and drive North America earned communications by shaping media relations, storytelling, and cross-functional activation for product launches, brand moments, and partnerships.

  • Own media relations strategy and storytelling plans across North America
  • Guide spokespeople and agencies, coordinating interviews and events

Job Description

Responsibilities

  • You will develop and execute strategic earned communications that engage media and external audiences, strengthening Nike’s relevance and reputation in North America through compelling storytelling, executional excellence and trusted media relationships.
  • You Will
  • - Build and execute North America media relations strategies and storytelling plans aligned with communications and business priorities.
  • - Develop and maintain trusted relationships with journalists, editors, producers and creators across sport, product, innovation, style, and culture media.
  • - Lead proactive story planning and help maintain clear communication rhythms that align internal teams and agency partners from strategy through activation.
  • - Drive excellence through high-quality pitches, media materials, briefing documents, messaging, Q&A and executive-ready updates.
  • - Manage communications agencies across assigned workstreams, setting clear expectations and ensuring timely, high-quality output.
  • - Support product launches, brand moments, partnerships, experiences and media events, including outreach, interview coordination, on-site staffing and follow-up.
  • - Prepare and support Nike spokespeople through briefing materials, message development, media training and interview staffing, while monitoring coverage and sharing insights that inform future planning.

Requirements

  • Minimum 5+ years of experience in corporate communications, media relations, public relations or journalism, ideally supporting high-profile consumer brands or global organizations.
  • Bachelor’s degree in Communications, Media Relations or related field. Will accept any suitable combination of education, experience and training.
  • Proven end-to-end project management capability, from strategy development through execution, including agency management.
  • Strong network and relationships across the North American media and editorial landscape, with knowledge of digital, social, print, broadcast and emerging channels.
  • Excellent written and verbal communication skills, with demonstrated ability to translate complex topics into clear narratives, messaging and media materials.
  • Ability to work effectively in a fast-paced, matrixed organization, navigate ambiguity and influence multiple stakeholders.
  • Ability to work in New York City and travel as needed.

Benefits

  • Information About Benefits Can Be Found Here.
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Nike

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NIKE, Inc. is a purpose-driven organization energized by a shared commitment to move the world forward through the power of sport. We champion diversity and amplify individual passions to bring inspiration and innovation to every athlete* in the world. Here, every teammate has a role to play. We work together, embracing our differences and pushing boundaries, to achieve collective success. For more information on how you can contribute to a world-class team, visit our career site at nike.com/careers and join our talent community at https://nikeats.avature.net/niketalentcommunity.

Founded in 1964
Beaverton, OR, US
85K employees (13,834 in marketing)
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90% CEO approval

Salaries

Posted range

$87K/yr – $172K/yr

Taken straight from the job posting.

See all Nike salaries

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Post IPO Equity, 2 years ago

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    Post IPO Equity • $239M

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