Responsibilities

• Serve as the primary PR strategist on a dedicated set of accounts, managing campaigns from end-to-end. Own client-facing communications, leading regular check-ins to report on PR outcomes and strategic metrics.
• Execute weekly incremental updates, monthly detail reports, monthly media trackers, and target media list maintenance.
• Serve partners impeccably, continually identifying opportunities to connect and elevate their brand.
• Attend and participate in partner meetings, events, broadcast segments, and programming.
• Update and present partner marketing briefs.
• Share editorial lead-time calendars (including deadlines for holiday and seasonal roundups) with partners.
• Participate in new business campaigns and present at new business meetings as needed.
• Contribute to conversations on strategy, goals, and results with cross-disciplinary leaders and team members.
• Create comprehensive PR strategies and pitch plans for partners to maximize exposure and return on investment.
• Build annual creative marketing plans for partners covering programming, packages, and events.

Requirements

• Experience: 2–5 years of experience executing PR campaigns (preferably in an agency setting).
• Industry Passion & Expertise: Deep knowledge of and engagement in culture, food, and travel industries, staying current on market trends, personalities, and products.
• Media & Tool Proficiency: A nuanced understanding of media relations, media database curation, and modern PR tools and applications. You know how to leverage modern tools to streamline brainstorming, reporting, and refine copy, while bringing the essential human touch required for media pitching and relationship building.
• Analytics & Reporting: A strong grasp of PR measurement, KPIs, and campaign reporting.
• Storytelling & Communication: Exceptional written, verbal, and messaging skills tailored for diverse media formats and marketing disciplines.
• High Autonomy & Self-Direction: You thrive when given ownership over your account portfolio. You are comfortable taking full initiative, managing your own calendar, and navigating day-to-day priorities.
• Professional Attributes: A candid, innovative mindset with a desire to continuous learning, career development, and bringing fresh ideas to elevate the agency and its clients.
• Entrepreneurial & Ownership Mindset: You treat your client roster as your own business unit. You proactively problem-solve, pivot strategies when needed, and bring creative pitching ideas to the table independently.
• Direct Client Contact & Dedicated PR Lead: You enjoy being the primary contact for PR strategy and execution. You naturally build strong relationships directly with clients and confidently lead communications regarding their account activity.
• Comfortable in a Fast-Paced, High-Yield Environment: You excel at balancing multiple deliverables simultaneously--from drafting media pitches and press releases to executing outreach strategies across multiple client accounts.

Benefits

• Health, Vision & Dental Coverage, Half-Day Fridays, Generous Paid Time Off, Company-Paid Life Insurance, 401(k) Retirement Plan, Paid Parental Leave, Professional Development Opportunities