Senior Product Marketing Specialist - Roast & Ground

New York City, NY (Hybrid)

$100K/yr – $110K/yrSenior Level5+ years expFull time

Posted 3 weeks ago

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Job Summary

Own R&G category vision and cross-functional NPD, turning shopper trends into yearly priorities and category growth across Retail, eCommerce, and eRetail.

  • Growth ownership: define assortment guidelines, pricing, promotions, and volume targets aligned to business goals.
  • Cross-functional NPD: coordinate development with Marketing, Sales, Supply Chain, Demand Planning, and global teams.
  • Analytics and activation: monitor category performance, activation ROI, and sell-out using syndicated data from IRI, Nielsen, Numerator.

Job Description

Own R&G category vision and cross-functional NPD, turning shopper trends into yearly priorities and category growth across Retail, eCommerce, and eRetail.

  • Growth ownership: define assortment guidelines, pricing, promotions, and volume targets aligned to business goals.
  • Cross-functional NPD: coordinate development with Marketing, Sales, Supply Chain, Demand Planning, and global teams.
  • Analytics and activation: monitor category performance, activation ROI, and sell-out using syndicated data from IRI, Nielsen, Numerator.

Marketing Team

Marketing Roles Posted (Last 30 Days)
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