Senior Product Marketing Manager at TigerConnect | California, MO

TigerConnect

Senior Product Marketing Manager

California, MO (Remote)

Salary Not AvailableSenior Level5+ years expFull time

Posted 3 months ago

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Job Summary

Drive go-to-market strategy and cross-functional product marketing for TigerConnect’s healthcare platform.

Own go-to-market plans and GTM execution for specific product lines.
Must-have: 5+ years in B2B SaaS product marketing.
Standout: Cross-functional launches and pricing insights.

Job Description

Responsibilities

Own the development and execution of go-to-market plans and marketing strategies for specific product lines, aligning to broader organizational priorities with a high degree of autonomy.
Conduct and synthesize market, customer, and competitive research to inform product positioning, messaging, and growth opportunities.
Translate product capabilities into clear, compelling value propositions and buyer narratives tailored to target segments and use cases.
Partner closely with Product, Sales, Demand Generation, and Customer Success to support product launches, enhancements, and ongoing adoption.
Contribute to pricing and packaging strategy through market insights, competitive analysis, and customer feedback.
Develop and deliver high-quality sales enablement materials, including messaging frameworks, competitive insights, pitch decks, and objection-handling content.
Ensure consistency of product messaging across key channels, including website , campaigns, and sales materials.
Collaborate with Demand Generation to support campaign development that effectively translates product positioning into pipeline-driving programs.
Manage multiple projects and priorities simultaneously, ensuring timely execution and high-quality outcomes.
Track and analyze performance of go-to-market activities, using insights to recommend optimizations and improve effectiveness.

Requirements

Bachelor’s degree in Marketing, Business, or a related field.
5+ years of B2B product marketing experience, preferably within SaaS or technology environments.
Demonstrated ability to independently develop and execute go-to-market strategies for products or features.
Strong foundation in market research, competitive analysis, and customer insights, with the ability to translate findings into actionable recommendations.
Experience supporting pricing and packaging decisions through data-driven analysis.
Excellent communication and storytelling skills, with the ability to simplify complex concepts into clear, customer-centric messaging.
Proven ability to work cross-functionally and influence stakeholders across Product, Sales, and Marketing without direct authority.
Strong organizational and project management skills, with the ability to manage multiple initiatives concurrently.

Preferred

Healthcare technology or clinical communication experience is a plus.

Benefits

Enjoy remote flexibility with teams across the US and globally - plus prime office space in El Segundo, California
Excellent Medical, Dental, and Vision insurance for you and your family plus a 401k match
Focus on your well-being through our wellness reimbursement program and company-wide wellness days (extra days off to rest and recharge)
Our flexible time off lets you work hard and play hard—on your schedule
Join a mission-driven team committed to making a real impact in the world of healthcare

TigerConnect

3.6 Glassdoor

Too many communication channels and competing requests make it harder for clinicians to focus on what’s important. TigerConnect’s unified healthcare communication solutions connect care teams across departments and beyond hospitals. As a strategic partner, we streamline clinical workflows throughout the care continuum so information can flow faster. With more efficient processes, clinicians can spend less time connecting the dots and more time delivering care.

Founded in 2010

Santa Monica, California, USA

322 employees (21 in marketing)

tigerconnect.com

67% recommend to a friend

71% CEO approval