Responsibilities

• Own outcome-based product launches end to end, measuring success by improvements in speed to hire, quality, cost per hire, and candidate experience, not feature releases
• Craft persona-specific positioning that connects Agentic AI to the outcomes each audience values: agility and cost efficiency for CHROs/TA Leaders, speed and quality for Hiring Managers and Recruiters, and a seamless experience for Candidates
• Lead go-to-market strategy across the full product portfolio and upcoming launches, designing plans that drive adoption and revenue
• Present strategic narratives, competitive analyses, and market insights to senior leadership and the board
• Build sales enablement assets (battlecards, ROI frameworks, demo scripts) grounded in evidence that quantifies outcome gains
• Partner with Product, Sales, and Customer Success to align launches with pipeline and revenue goals
• Conduct research across all key personas to inform positioning, identify white space, and influence the product roadmap

Requirements

• 7+ years in B2B product marketing with AI/ML product experience; startup experience required
• Track record of outcome-based product launches, beyond traditional feature-driven SaaS releases
• Ability to build messaging that resonates with executive buyers (CHROs, TA Leaders) and end users (Recruiters, Hiring Managers, Candidates) alike
• Exceptional presentation and communication skills, with proven ability to influence C-suite and senior leadership
• Strong analytical mindset with fluency in market analysis and ROI modeling
• AI-forward in their own work: actively uses AI tools to enhance research, content development, competitive analysis, or GTM execution

Preferred

• HR Tech or talent acquisition knowledge preferred
• Experience with B2C viral or product-led growth launches is a plus

Benefits

• Health benefits including medical, dental, vision, life insurance, health savings and flexible spending accounts
• Stock Options
• Stipends for home office, education, and wellness
• Flexible paid time off
• Company paid holidays, including Juneteenth and Indigenous People’s Day
• Paid parental leave for birthing and non-birthing parents
• Retirement plan with company match
• In-office perks include transportation & parking subsidies, daily lunch service, snacks & beverages, and wellness room