Senior Product Marketing Manager

USA (Remote)

$135K/yr – $150K/yrSenior LevelFull time

Posted 3 months ago

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Job Summary

Own product marketing across Riverside Insights’ portfolio, turning product strategy into go-to-market plans, strong positioning, and enablement, while partnering with Product, Sales, and Marketing to drive growth.

  • Lead and develop a Product Marketing team with clear priorities and performance feedback
  • Must-have: Strong track record translating product strategy into GTM execution
  • Standout: Cross-functional leadership across Product, Sales, and Marketing

Job Description

Responsibilities

  • Lead and develop a team of Product Marketing Managers, providing clear priorities, coaching, and performance feedback
  • Translate company growth priorities and product-level targets into clear product marketing strategies and execution plans
  • Ensure each product line has strong positioning, messaging, and alignment to growth plays
  • Partner closely with Product leadership to align roadmap priorities with go-to-market strategy, launches, and customer communications
  • Drive portfolio-level storytelling, including cross-sell, bundling, and differentiated use-case narratives
  • Ensure Sales is equipped with high-quality enablement assets such as positioning guides, talk tracks, competitive insights, and customer proof points
  • Monitor performance across products and growth initiatives and adjust messaging or campaigns as needed
  • Incorporate voice-of-customer insights and sales feedback into positioning and launch planning

Requirements

  • Proven experience leading product marketing in a B2B environment
  • Strong track record of translating product strategy into effective go-to-market execution
  • Experience managing and developing product marketing talent
  • Ability to partner cross-functionally with Product, Sales, Marketing, and Customer Success
  • Remote
  • Up to 15% travel for off-site team meetings
  • May require stationary positions (sitting or standing) for extended periods

Preferred

  • Experience supporting a multi-product or portfolio-based business
  • Background in growth-play execution or sales enablement
  • Experience incorporating customer insight and market feedback into messaging strategy

Benefits

  • Medical, Dental, and Vision plans
  • Company paid basic life and AD and D insurance
  • Company paid long-term disability
  • Paid Parental Leave
  • Supplemental life insurance options
  • Company paid Employee Assistance Program (EAP)
  • Retirement plan with discretionary company matching
  • Flexible Spending Account (FSA) and Health Savings Account (HSA) options
  • Premium subscription to Calm for employee and dependents
  • 33 days of company paid time off
Riverside Insights logo

Riverside Insights

B.TECH stands as a dynamic Egyptian narrative embodying innovation, expansion, and influence. Our story began in 1997 with the introduction of Egypt's first electronics retail concept, we pride in our unrivaled position, with a wide network of over 175 stores across Egypt. Our success is underlined by leading the digital retail revolution in the Middle East and introducing our unique financing solutions, which have played a pivotal role in gaining unparalleled popularity among the Egyptian market, which positioned us as the number one choice for consumers and cemented our status as a powerhouse of innovation and market expansion. Our dedicated team, now over 5k strong, reflects our strong growth strategy centered on digital transformation, technology integration, and achieving success across a variety of dynamic, high-growth business sectors.

Founded in 1997
Nasr City, Cairo, EGY
4.2K employees (216 in marketing)

Traffic Signals

Monthly Visitors
9.2M
Traffic Source Mix
Search
23.2%
Direct
52.6%
Referral
16.8%
Social
6.8%
Paid
0.4%

Headcount Trend

Current headcount: ~4.2K

Marketing Team

Marketing Team Size
183 (4% of company)
Median Career Experience
13 years
Median Tenure
2.4 years