Own Probook's product marketing narrative and GTM for enterprise, translating technical differentiation into buyer value, while owning ICPs, pricing, enablement, and launches.

• Responsibilities: Own Probook's messaging architecture from company narrative to product, persona, and vertical levels.
• Responsibilities: Translate technical differentiation into clear, buyer-facing value that resonates with enterprise customers.
• Responsibilities: Ensure consistency across sales conversations, content, and market-facing communications.
• Responsibilities: Define ICPs, personas, and jobs-to-be-done that are actionable for Sales and Marketing.
• Responsibilities: Drive pricing and packaging.
• Responsibilities: Own the strategy and output for sales enablement, with a clear focus on improving win rates and deal velocity.
• Responsibilities: Build and maintain a focused, high-impact content set: core pitch, vertical narratives, competitive positioning, and objection handling.
• Responsibilities: Partner closely with Sales leadership to align on priorities and continuously improve what's used in the field.
• Responsibilities: Drive adoption through training, onboarding, and tight feedback loops.
• Responsibilities: Own GTM for product launches and major releases from positioning through market activation.

• Requirements: 8+ years in product marketing, ideally in B2B or vertical SaaS.
• Requirements: Experience partnering directly with founders or executive leadership on positioning and narrative.
• Requirements: NYC-based and excited about in-office collaboration in a high-intensity environment.
• Requirements: Willing to travel for customer and prospect onsite visits at least once a month.
• Requirements: Authorized to work in the United States.
• Requirements: Background in vertical SaaS, ideally in a technical product environment.
• Requirements: Experience with enterprise sales motions and how positioning shifts as deal size grows.
• Requirements: A strong design eye — you care about how positioning and enablement materials look and feel, not just what they say.

• Preferred: Experience in home services software or AI-enabled operations.
• Preferred: Experience building GTM for independent owners and PE-backed roll-ups.
• Preferred: Strong design eye — you care about how positioning and enablement materials look and feel.

• Benefits: Health: Comprehensive medical, dental, and vision.
• Benefits: Perks: $500 monthly Ramp card for commuting, meals, gym, etc. (plus $25 in nightly meal delivery credit) and really good office snacks.
• Benefits: Access: Direct access to world-class investors and advisors.