Product Marketing Manager
Xplor Technologies
Atlanta, GA (Remote)
$92K/yr - $120K/yrIn-houseFull-timeMid level4+ years exp.
11 hrs ago
Senior Product Marketing Manager
New York City, NY (Remote)
$150K/yr – $185K/yrSenior Level4+ years expFull time
Posted 2 weeks ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own Nectar's product marketing by shaping positioning and messaging for multiple segments, guiding competitive intelligence, leading end-to-end product launches, and enabling the sales team with compelling materials and playbooks.
- Define positioning and messaging across enterprise, mid-market, and emerging brands
- Build battle cards and differentiation narratives for sales
- Lead product launches and internal enablement campaigns
Job Description
Responsibilities
- Develop and refine Nectar's positioning and messaging across different customer segments, including enterprise, mid-market, and emerging brands
- Build and maintain competitive intelligence programs, creating battle cards and differentiation narratives for the sales team
- Own product launches end-to-end, from positioning and naming to internal enablement and launch campaigns
- Create sales enablement materials such as pitch decks, one-pagers, case studies, and ROI calculators
- Partner closely with the sales team to understand buyer personas, refine our ideal customer profile, and improve win rates
- Synthesize customer feedback, competitive trends, and market insights to inform product strategy and roadmap decisions
- Support company storytelling and fundraising efforts with compelling market narratives and positioning
Requirements
- 4–7 years of product marketing experience, ideally in B2B SaaS
- Experience owning positioning and messaging for a product or product line
- Strong experience partnering with sales teams to build sales enablement programs
- Ability to conduct competitive analysis and translate insights into actionable positioning and strategy
- Excellent writing, communication, and storytelling abilities
- Comfort operating in ambiguous environments and building new functions in a fast-moving startup
- Strong collaboration skills across product, sales, and leadership teams
Preferred
- Experience in martech, social media platforms, or commerce-related software
- Experience working at a company through a Series A or Series B growth phase
- Experience launching AI-powered products or technical platforms
- Background working closely with enterprise sales teams
Benefits
- Competitive compensation and early equity
- Health, vision, and dental benefits + 401(k) match
- Clear career growth opportunities as the company scales
- Free lunch in the heart of University Ave. in Palo Alto
- Deep exposure to cutting-edge AI tooling and the opportunity to shape how brands use it
- A collaborative, ambitious team defining a new category of AI-native marketing infrastructure
Nectar Social
Nectar Social is an agentic community management and social listening platform for the world's leading businesses.
Traffic Signals
Monthly Visitors
12.2K
Traffic Source Mix
Search
29.1%
Direct
54.8%
Referral
5.2%
Social
9.3%
Paid
1.5%
Headcount Trend
Current headcount: ~38
Marketing Team
Marketing Team Size
3 (8% of company)
Marketing Roles Posted (Last 30 Days)
2
Funding
Total Funding
$1.8M
Last Raise
Pre Seed, 2 years ago
