Senior Product Marketing Manager at Ahrefs | Palo Alto, CA

Ahrefs

Senior Product Marketing Manager

Palo Alto, CA (On-site)

Salary Not AvailableSenior Level5+ years expFull time

Posted 4 months ago

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Job Summary

Drive product marketing by researching customer needs, shaping GTM for SaaS, and creating compelling assets.

Run customer research to uncover pain points, needs, and market gaps specific to our target audience.
Collect and synthetize customer feedback into actionable insights for the product roadmap.
Plan AND execute go-to-market (GTM) strategies for new features and products in collaboration with Product Managers

Job Description

Drive product marketing by researching customer needs, shaping GTM for SaaS, and creating compelling assets.

Run customer research to uncover pain points, needs, and market gaps specific to our target audience.
Collect and synthetize customer feedback into actionable insights for the product roadmap.
Plan AND execute go-to-market (GTM) strategies for new features and products in collaboration with Product Managers
Develop clear, compelling marketing assets that support GTM launches like:
Landing pages
Sales enablement materials
Brochures
Social media carousels
Conduct user interviews, making sure we build tools that genuinely solve problems for our audience.

Ahrefs

4.9 Glassdoor

Ahrefs is the marketing platform built to keep your brand discoverable across search, AI, and the web.We support modern discovery end to end – from SEO to AEO – showing you how people search, what AI surfaces, and where your brand actually appears, so you can act on real demand, not assumptions.With Brand Radar, Ahrefs powers one of the largest AI visibility databases available today.The scale: • 239M+ total monthly prompts indexed • 162M+ AI Overviews prompts • 29M AI Mode prompts • 13M+ ChatGPT prompts • 13M+ Copilot prompts • Coverage across ChatGPT, Copilot, Gemini – plus Reddit, TikTok, and YouTubeFor over 15 years, we’ve been building one of the largest marketing data platforms in the world and turning that data into tools marketers rely on every day. With Ahrefs, you can research demand, analyze competitors, find content opportunities, track backlinks, monitor performance, and measure visibility across search and AI – all in one place.Ahrefs is trusted by teams worldwide, from fast-moving startups to 44% of the Fortune 500.

Founded in 2010

Singapore, SGP

184 employees (47 in marketing)

ahrefs.com/about

100% recommend to a friend

100% CEO approval