Senior PR Specialist

Secaucus, NJ (On-site)

$60K/yr – $80K/yrSenior LevelFull time

Posted 1 month ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own external voice by coordinating a broad stakeholder network across industry partners, government, and media, while guiding crisis-ready and policy-informed PR; this role blends strategic storytelling with cross-channel visibility.

  • Stakeholder Relations: Build and nurture relationships with industry partners, community leaders, government entities, and media to shape ongoing communications.
  • Media Strategy & Narrative: Develop proactive media plans and craft clear narratives across traditional and digital outlets.
  • Crisis & Policy Guidance: Support crisis communications and monitor policy developments to inform business strategy.

Job Description

Own external voice by coordinating a broad stakeholder network across industry partners, government, and media, while guiding crisis-ready and policy-informed PR; this role blends strategic storytelling with cross-channel visibility.

  • Responsibilities: Build and maintain strong relationships with key external stakeholders, including industry partners, community leaders, government entities, and media, ensuring consistent and effective communication in a complex, evolving landscape.
  • Responsibilities: Develop and execute proactive media strategies; manage press inquiries and cultivate relationships with journalists. Craft clear, compelling narratives that position the company positively across traditional and digital media.
  • Responsibilities: Support the development and execution of crisis communication plans, ensuring timely, accurate, and strategic responses that protect and enhance the company’s reputation.
  • Responsibilities: Monitor and analyze policy, regulatory, and industry developments; provide insights and recommendations to support business strategy and stakeholder positioning.
  • Responsibilities: Plan and implement integrated PR and communications campaigns, including media outreach, advertising coordination, and digital initiatives to drive visibility and engagement.
  • Responsibilities: Manage external PR agencies and vendors, ensuring alignment with strategic goals, quality execution, and effective budget and billing oversight.
  • Responsibilities: Draft press releases, speeches, executive messaging, and internal communications aligned with corporate objectives and brand voice.
  • Responsibilities: Support trade shows, conferences, and community engagement initiatives to strengthen brand presence and stakeholder relationships.
  • Requirements: Experience: Proven experience in public relations, public affairs, media relations, and communications campaign management.
  • Requirements: Stakeholder & Strategic Thinking: Demonstrated ability to engage diverse stakeholders and navigate complex, fast-changing environments with sound judgment.
  • Requirements: Communication Skills: Excellent written and verbal communication skills, with the ability to craft clear, persuasive, and strategic messaging.
  • Requirements: Crisis & Issues Management: Experience supporting or managing crisis communications and sensitive issues.
  • Requirements: Project Management: Strong organizational and multitasking skills, with the ability to manage multiple priorities and deadlines.
COSCO SHIPPING (North America) Inc. logo

COSCO SHIPPING (North America) Inc.

Headquartered in Secaucus, New Jersey, COSCO SHIPPING (North America) Inc. is a leading end-to-end supply chain service provider across North and Central America.With operations spanning the United States, Canada, Mexico, and Panama, we manage over 30 subsidiaries and joint ventures throughout the region. Our diversified services include container, bulk, and tanker shipping; integrated logistics solutions; shipping and cargo agency services; bunker and vessel supply; technical support; and equipment leasing.As part of the global COSCO SHIPPING network, we are committed to delivering reliable, efficient, and innovative solutions to meet the evolving needs of our customers across industries.

Founded in 1982
Secaucus, New Jersey, USA
126 employees (8 in marketing)

Traffic Signals

Monthly Visitors
1.8M
Traffic Source Mix
Search
35.6%
Direct
54.5%
Referral
8.9%
Social
0.2%
Paid
0.8%

Headcount Trend

Current headcount: ~126

Marketing Team

Marketing Team Size
8 (6% of company)

Recent News