Responsibilities

• Develop proposals for paid social media campaigns across active client roster
• Create and present media specific documents such as RFPs, media plans, objectives and strategies decks, and other related functions
• Responsible for analyzing proposals and partner negotiations
• Maintain vendor meeting communication, updating internal weekly and monthly status documents, and maintaining team deliverables calendars
• Maintain thorough knowledge in all internal buying and reporting tools, including platform interfaces and native tools for application/analysis into competitive landscape, target digital consumption support, plan development and reporting
• Support in measurement planning and pixel generation and third-party ad tracking needs with manager direction
• Traffic plan assets such as creative and required tracking tags
• Creates campaign post launch information such as screenshots, links and placement information to demonstrate proof of placement for clients
• Generate insertion orders within internal systems tool to reserve advertising space and is responsible for accuracy of plan details and confirmation of delivery ensuring proper protocol
• Responsible for the setup of client Paid Social campaign

Requirements

• A strong, effective communicator
• A problem solver with the ability to develop creative solutions
• Detail oriented with strong organizational skills
• An effective time manager, comfortable working with multiple timelines and deliverables
• Comfortable working within large sets of data and numbers
• A helpful team player with business maturity in a professional setting, willing to roll up your sleeves
• Takes pride in ownership of work and demonstrates accountability
• Able to thrive in an agile, fast-paced environment and seek out feedback proactively
• Results and solutions oriented; consistently motivated, proactive, and resourceful
• Interested in the media landscape, specifically paid social, with a desire to innovate and keep up with trends

Preferred

• 2 + years previous paid social media experience
• Familiarity with marketing principles, analytics and concepts
• Experience buying ads on Facebook and Instagram is crucial, additional platforms preferred
• Proficiency working within Microsoft Excel and PowerPoint
• Exposure to advanced targeting/retargeting tactics in social
• Comfort owning and managing budget/investment levels in social media

Benefits

• health insurance coverage
• life and disability insurance
• retirement savings plans
• company paid holidays
• unlimited paid time off (PTO)
• mental health and wellness resources
• pet insurance
• childcare resources
• identity theft insurance
• fertility assistance programs