Propelus

Senior Performance Marketing Manager (B2C)

Boulder, CO (Remote)

$120K/yr – $150K/yrSenior Level8+ years expFull time

Posted 4 months ago

Job Summary

Own end-to-end paid search, paid social, and organic search for a subscription business, driving new subscribers, trials, and reactivations while leading AI-enabled optimization, continuous experimentation, and funnel improvements that link search to revenue and retention.

  • Growth Engine: Own paid search and paid social programs alongside an integrated organic SEO plan to maximize subscriber acquisition and reactivation.
  • AI-Driven Optimization: Deploy AI-assisted keyword research, ad copy, landing-page generation, and automated bidding to improve CAC/LTV economics.
  • Funnel & Measurement: Design subscription economics framework, optimize landing/pricing/sign-up flows, and build executive dashboards tying search to revenue and retention.

Job Description

Own end-to-end paid search, paid social, and organic search for a subscription business, driving new subscribers, trials, and reactivations while leading AI-enabled optimization, continuous experimentation, and funnel improvements that link search to revenue and retention.

  • Growth Engine: Own paid search and paid social programs alongside an integrated organic SEO plan to maximize subscriber acquisition and reactivation.
  • AI-Driven Optimization: Deploy AI-assisted keyword/research, ad copy, landing-page generation, and automated bidding to improve CAC/LTV economics.
  • Funnel & Measurement: Design subscription economics framework, optimize landing/pricing/sign-up flows, and build executive dashboards tying search to revenue and retention.

Propelus

We bring together essential data, innovative technology, and strategic partnerships to streamline workforce compliance management. Our branded house includes CE Broker, EverCheck, Immuware, and Data Solutions. We remove the roadblocks of paperwork, manual processes, and fragmented data.The result? Millions of professionals, their employers, and regulators can focus less on admin and more on patient care. We simplify complexity so your team is audit-ready, safe, and focused on what matters most.Discover how Propelus is building a better-connected, more efficient healthcare ecosystem: https://propelus.com/

Founded in 2003
Jacksonville Beach, Florida, USA
245 employees (11 in marketing)
propelus.com

Salaries

Posted range

$120K/yr – $150K/yr

Taken straight from the job posting.

See all Propelus salaries

Senior Performance Marketing Manager (B2C)

Propelus · Boulder, CO · Remote