Responsibilities

• Serve as the primary marketing lead for an assigned portfolio of strategic partners.
• Develop annual and quarterly joint marketing plans aligned with business priorities, industry strategies, and go-to-market motions.
• Prioritize programs, resources, and investments based on strategic fit and expected business impact.
• Establish regular planning, performance review, and optimization processes with internal and partner stakeholders.
• Develop and execute integrated campaigns across content, digital, social, webinars, thought leadership, account-based marketing, executive engagement, and events.
• Define clear objectives, audiences, budgets, success measures, and follow-up strategies for each program.
• Coordinate activation across field marketing, digital, content, communications, creative, sales, alliances, and sector teams.
• Create scalable marketing frameworks while tailoring programs to each partner’s priorities.
• Own the executive engagement strategy for assigned partner relationships.
• Develop high-touch experiences that connect Concentrix executives, partner executives, clients, and priority prospects.

Requirements

• 7+ years of experience in partner marketing, alliance marketing, ecosystem marketing, executive engagement, field marketing, or a related B2B marketing role.
• Experience managing marketing strategy across multiple strategic partners or alliance relationships.
• Proven success developing integrated marketing and executive engagement programs.
• Experience managing MDF, co-marketing investments, sponsorships, or partner-funded initiatives.
• Strong business acumen with the ability to connect marketing activity to accounts, opportunities, pipeline, and revenue.
• Demonstrated ability to lead complex programs across a matrixed organization.
• Strong executive communication, relationship management, and stakeholder leadership skills.
• Ability to influence without direct authority and manage multiple priorities in a fast-moving environment.
• Strong program management, budget management, judgment, and attention to detail.

Preferred

• Experience working with strategic technology and ecosystem partners such as Microsoft, Adobe, AWS, Genesys, NiCE, Salesforce, Databricks, or similar organizations.
• Prior experience in sales, business development, or a commercially focused role is highly valued, particularly for candidates who can translate sales priorities into effective partner marketing programs.
• Experience in technology services, customer experience, consulting, AI, cloud, or digital transformation.
• Experience developing executive programs and high-touch client experiences.
• Experience supporting account-based marketing and industry-specific go-to-market initiatives.
• Experience evaluating sponsorships, conferences, and strategic event investments.

Benefits

• medical, dental, and vision insurance
• comprehensive employee assistance program
• 401(k) retirement plan
• paid time off and holidays