Senior Paid Social Specialist, (Senior Account Executive)

New York City, NY (Hybrid)

$40K/yr – $85K/yrSenior LevelFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own media execution and client-facing reporting across paid social campaigns, turning performance data into clear recommendations and building trusted relationships with clients and partners.

  • Campaign execution & optimization: plan, traffic, budget, and optimize across major platforms; translate results into client-ready insights.
  • Stakeholder communications: present findings, craft emails and slide decks, and maintain proactive, professional client relations.

Job Description

Responsibilities

  • Responsibilities: Upload, execute and monitor media campaigns with attention to detail.
  • Responsibilities: Act as a resource and field educational internal and external questions with professionalism.
  • Responsibilities: Analyze campaign metrics and performance to highlight key takeaways, translating into client-facing communication in email, PowerPoint and Excel reports.
  • Responsibilities: Develop reliable relationships with clients, vendors and publications.
  • Responsibilities: Manage media for F500 clients (setting up targeting, trafficking, budgeting, invoice reconciliation, optimizations, etc.).
  • Responsibilities: Manage campaigns on standard paid social platforms - Meta/Instagram, Twitter, LinkedIn, YouTube, TikTok.
  • Responsibilities: Analyze performance data to develop reporting and recommendations to clients - leading presentations and establishing trust/relationships with clients.
  • Responsibilities: Work with the team to identify opportunities and build processes within the department.
  • Responsibilities: Maintain strong client relationships by delivering clear email communication and compelling paid social performance presentations.

Benefits

  • Benefits: We offer a competitive benefits package; click here for more details: https://mybenefits.wpp.com/public/welcome
  • Benefits: Our robust benefits and people programs, which include professional development opportunities, mentorship programs with industry leaders, a vibrant and inclusive company culture fostering collaboration and innovation and packages designed to reward and retain top talent. We invest in our people because we believe their success is our success.
Burson logo

Burson

Burson is the global leader in communications, purpose-built to create value for our clients through reputation. We reinvent how reputation creates competitive advantage for our clients, so they can lead today and far into the future.

New York, New York, US
3.6K employees (764 in marketing)

Traffic Signals

Monthly Visitors
92.5K
Traffic Source Mix
Search
40.5%
Direct
44.5%
Referral
8.4%
Social
5%
Paid
1.2%

Headcount Trend

Current headcount: ~3.7K

Marketing Team

Marketing Team Size
604 (16% of company)
Median Career Experience
14 years
Median Tenure
2.2 years
Marketing Roles Posted (Last 30 Days)
3

Recent News