Drive senior paid media strategy and operations across multiple platforms, aligning client objectives with actionable media plans and cross-functional collaboration.

• Serve as a key point of contact for clients and internal teams, translating business objectives into media strategies.
• Support the development and presentation of media plans, strategic frameworks, and performance reports.
• Support the development of integrated paid media strategies across social, search, programmatic, and emerging platforms
• Contribute to media plan builds and strategic frameworks, bringing channel-level expertise to the planning process
• Use audience research and platform data to inform targeting and channel recommendations - you have experience using data syndication tools.
• Own day-to-day campaign setup, trafficking, and management across Meta, Google Ads, TikTok, LinkedIn, and programmatic platforms
• Monitor and optimize campaigns against KPIs including CPA, ROAS, lead volume, and engagement
• Build and maintain audience strategies, creative testing structures, and optimization frameworks
• Stay current on platform updates, betas, and emerging tactics and bring relevant opportunities to the team
• Partner closely with the media director on planning, forecasting, and account strategy

Requirements

• 4-6 years of hands-on paid media experience, agency side preferred
• Strong analytical instincts, comfortable working in Excel, Google Sheets, and platform dashboards
• Clear, confident communicator who can represent work on client calls without needing to lead them
• Highly organized, detail-oriented, and able to manage multiple accounts and deadlines simultaneously

Preferred

• Deep platform fluency across Meta Ads Manager, Google Ads, and TikTok; programmatic experience is a plus
• Familiarity with audience research tools such as GWI or similar is a bonus