Responsibilities

• develop, execute, and optimize paid advertising campaigns
• managing ad budgets
• analyzing campaign performance metrics
• A/B testing
• strategizing for better ROI
• collaborating with cross-functional teams
• staying informed about advertising trends

Requirements

• Expertise in Advertising and Digital Marketing, with specialization in platforms like Facebook Ads and Google Ads
• Strong Communication skills for effective teamwork and client relationships
• Experience in Sales and lead generation to drive impactful business opportunities
• Proven skills in Project Management for managing campaigns, deadlines, and resources efficiently
• Ability to analyze metrics and data to measure campaign performance and improve ROI
• Knowledge in A/B testing and optimization techniques
• Proficient in Google Ads and paid media channels
• Ability to effectively manage large budgets
• Experience in scaling and optimizing campaigns in international markets
• Clear and proactive communication skills

Preferred

• A bachelor’s degree in Marketing, Business, or a related field is preferred
• Experience in the mining sector or similar industries is an advantage