Senior Media Products Lead

Columbia, MD (On-site)

$175K/yr – $270K/yrSenior Level8+ years expFull time

Posted 5 hrs ago

Job Summary

Own the end-to-end product management for data, advertising technology, and marketing products, translating customer needs into requirements and roadmaps while partnering with Data Science and Engineering teams to drive launches and cross-functional alignment.

  • Define product strategy and roadmaps for data/advertising tech products.
  • Translate customer needs into requirements and development plans; collaborate with data science/engineering.
  • Lead go-to-market, launches, and stakeholder alignment across cross-functional teams.

Job Description

Requirements

  • 8–10+ years of relevant product management experience , with increasing responsibility and leadership scope.
  • Proven experience managing data products, media products, advertising technology, or marketing technology .
  • Strong understanding of paid media and agency/brand buying workflows .
  • Experience developing products that leverage consumer, audience, identity, behavioral, or other large-scale datasets.
  • Demonstrated ability to translate customer needs into product requirements, roadmaps, and development plans.
  • Experience partnering closely with Data Science and Data Engineering teams.
  • Experience taking products from concept through development and commercial launch.
  • Strong go-to-market experience, including positioning, sales enablement, launch planning, and readiness .
  • Excellent stakeholder management and communication skills.
  • Ability to operate effectively in a highly cross-functional, fast-moving environment.

Preferred

  • Adtech, martech, CTV, programmatic, audience data, identity, or media measurement experience.
  • Experience working directly with advertising agencies and enterprise brands .
  • Experience with audience segmentation, audience activation, pretargeting, attribution, incrementality, or campaign measurement.
  • Familiarity with identity graphs, consumer intelligence platforms, and data activation ecosystems.
  • Experience launching data products that are sold or licensed to external customers.

Benefits

  • BLEND360 also offers a competitive benefits program to meet the health and financial well-being of our team and their families. You can look forward to a range of benefits including medical, dental, vision, 401K, PTO, paid holidays, commuter benefits, spending accounts, life insurance, disability coverage, and EAPs.

Salaries

Posted range

$175K/yr – $270K/yr

Taken straight from the job posting.

See all Blend360 salaries

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Senior Media Products Lead

Blend360 · Columbia, MD · On-site