Senior Media Manager (Paid Social & Programmatic) at VML | Kansas City, MO | $45K/yr – $100K/yr

Senior Media Manager (Paid Social & Programmatic)

Kansas City, MO (Hybrid)

$45K/yr – $100K/yrSenior Level3+ years expFull time

Posted 4 months ago

Job Summary

Own the paid media planning and execution lifecycle, translating client objectives into measurable audiences and channel strategies that drive cross‑channel activation and performance.

Plan: Translate client goals into media KPIs, map audiences, and recommend channels.
Activation: Implement channel-specific activation, segmentation, and scalability to meet objectives.
Operations & Performance: Optimize cross‑channel performance, manage spend, tag tracking, and coordinate with analytics and PM teams.

Job Description

Own the paid media planning and execution lifecycle, translating client objectives into measurable audiences and channel strategies that drive cross‑channel activation and performance.

Plan: Translate client goals into media KPIs, map audiences, and recommend channels.
Activation: Implement channel-specific activation, segmentation, and scalability to meet objectives.
Operations & Performance: Optimize cross‑channel performance, manage spend, tag tracking, and coordinate with analytics and PM teams.

VML

3.5 Glassdoor

VML is a global powerhouse born from the unification of Wunderman Thompson and VMLY&R — two of the world's most powerful and accomplished creative agencies with complementary capabilities and geographic strengths. We have an industry-unique opportunity to provide our client partners with a fully integrated offering across brand experience, customer experience and commerce practices — powered by deep data and technology experience. For more information, visit www.vml.com.

Founded in 2024

New York, New York, US

33K employees (8,368 in marketing)

www.vml.com

67% recommend to a friend

79% CEO approval