Responsibilities

• Plan, build, and optimize campaigns across digital platforms like Meta Ads and Google Ads;
• Analyze campaign performance, prepare and present to clients key insights, performance metrics, and optimization recommendations regularly. We’ve built an in-house reporting suite to help with this, but you should have an understanding of platforms like Google Analytics and/or Google Data Studio and be able to create custom data models in Sheets/Excel;
• Building strong client relationships through effective communications and insights, leading client presentations.
• Stay current on trends in digital marketing and sharing best practices, emerging products and platforms;
• Internally provide insights to help impact and improve team strategy, including supporting the training and mentoring of new hires and junior staff.

Requirements

• Bachelor’s degree or higher
• 3+ years of experience in managing ROI-focused digital media campaigns, experience in e-commerce and lead generation is an added plus
• Advanced knowledge of Meta Ads and Google Ads is required, and experience with Snap Ads Manager, TikTok Ads Manager and LinkedIn Campaign Manager preferred
• Strong analytical skills and technical competency using data and metrics to measure impact and determine improvements
• Ability to multitask and prioritize workload across multiple projects
• High level of enthusiasm and professionalism
• Curiosity – An important trait in every role on every team within our organization

Preferred

• experience with Snap Ads Manager, TikTok Ads Manager and LinkedIn Campaign Manager preferred

Benefits

• We offer a competitive benefits package including health, dental, vision, and pet insurance; Flexible and Dependent Care Savings Accounts; a 401(k) with up to 5% Safe Harbor contributions; paid time off; paid family leave; commuting and wellness stipends; and opportunities for professional development and career growth.