Responsibilities

• Run the marketing operations engine
• Own the day-to-day operation that keeps demand generation moving: the intake queue, campaign operations, lead flow, and provisioning.
• Direct a distributed contractor bench spanning lifecycle architecture, development, and execution, setting priorities, scope, and the quality bar.
• Keep the lights on with rigor while you steadily automate the parts that don’t need a human, so nothing degrades during the transition.
• Own governance and the systems standard
• Own data governance and the standards that keep the stack coherent globally: taxonomy, naming, integration patterns, and access.
• Own the lead scoring, lifecycle, and attribution model as a documented, version-controlled source of truth that operates as shared context for the company.
• Define and govern logic change controls, including who, how, and with what review.
• Create a transparent, auditable model that is portable to skills and shared context in Cloudflare OS.
• Identify and drive agentic automation

Requirements

• 8+ years hands-on experience running marketing operations day to day, including intake, campaign operations, lead flow, and provisioning, because you cannot automate well what you do not understand deeply.
• A proven track record identifying, scoping, and driving automation and orchestration that measurably reduced manual operational work.
• Strong command of data governance, change control, and lead lifecycle, scoring, and multi-touch attribution as governed, documented systems.
• Significant experience operating marketing technology stacks in a B2B environment, ideally at enterprise scale and complexity.
• Deep, hands-on expertise with marketing automation and CRM platforms (e.g., Marketo and Salesforce) and their integration architecture.
• A track record of building standardized systems that still flex for regional or team-specific needs, balancing consistency against local control.
• Experience owning identity resolution and a unified data layer across marketing and engineering systems, in partnership with technical teams.
• Fluency working with technical partners in Engineering, IT, BI, and Procurement as a peer, translating between marketing needs and systems design.
• Vendor and budget management experience, including tool rationalization.
• Experience leading teams or directing contractors and vendors to a quality and delivery standard.

Preferred

• Experience with server-side tracking and edge technologies (e.g., Zaraz), CDPs, and consent and privacy frameworks (e.g., GDPR, CCPA).
• Familiarity with ABM platforms (e.g., Demandbase) and intent-data ecosystems.
• Exposure to signal-driven, cookieless, and real-time personalization architectures.
• Experience standing up internal automation platforms or replacing SaaS tools with internal builds.

Benefits

• Health & Welfare Benefits - Medical/Rx Insurance - Dental Insurance - Vision Insurance - Flexible Spending Accounts - Commuter Spending Accounts - Fertility & Family Forming Benefits - On-demand mental health support and Employee Assistance Program - Global Travel Medical Insurance
• Financial Benefits - Short and Long Term Disability Insurance - Life & Accident Insurance - 401(k) Retirement Savings Plan - Employee Stock Participation Plan
• Time Off - Flexible paid time off covering vacation and sick leave - Leave programs, including parental, pregnancy health, medical, and bereavement leave