Senior Marketing Specialist- Population Health Marketing

Columbus, OH (On-site)

Salary Not AvailableSenior Level3+ years expFull time

Posted 2 months ago

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Job Summary

Own and coordinate cross-functional marketing initiatives, turning plans into on-time, on-budget campaigns and events while ensuring consistent branding and data-driven optimization across channels.

  • Coordinate cross-functional campaigns, events, and vendor collaborations to meet timelines and budgets.
  • Own content creation and platform-specific materials that align with branding and audience needs.
  • Leverage analytics to drive strategy, measure impact, and optimize campaigns.

Job Description

Responsibilities

  • Collaborates on the implementation of marketing and communication projects, campaigns, or events, ensuring completion within time and budget constraints.
  • Assists with the strategic development and evaluation of marketing and communication plans.
  • Creates and manages content and materials for assigned platforms or audiences.
  • Collaborates with various teams, departments, and external vendors, ensuring that the execution of projects and strategies align with broader organizational objectives.
  • Ensures consistent branding and messaging across different platforms to enhance organizational visibility.
  • Uses data and analytics to inform strategies and measure the effectiveness of campaigns and projects.

Requirements

  • Education Requirement: Bachelor’s Degree in Marketing, Communication, or related field, required.
  • Experience: Three years of marketing, communication, or equivalent experience, required.

Preferred

  • Healthcare experience, preferred.
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Nationwide Children’s Hospital

Nationwide Children’s is one of America's largest pediatric hospitals, an international leader in research and is ranked in all 10 specialties on U.S. News & World Report’s 2025-26 ā€œAmerica’s Best Children’s Hospitalsā€ list. Our staff, comprised of 1,600 medical professionals and over 16,000 employees, provides state-of-the-art pediatric care for 1.8 million patient visits annually. And, according to the Children’s Hospital Association, Nationwide Children's is the #1 provider of pediatric surgery in the country. Our doctors represent every major pediatric sub-specialty. With over 50 locations throughout Ohio, signature programs include heart, cancer, gastroenterology and neonatology care, all of which are internationally recognized. Tim Robinson is CEO of Nationwide Children’s Hospital, which includes the Abigail Wexner Research Institute at Nationwide Children’s Hospital, Nationwide Children’s Hospital Foundation and The Center for Family Safety and Healing at Nationwide Children’s Hospital.As home to the Department of Pediatrics of The Ohio State University College of Medicine, Nationwide Children’s physicians train the next generation of pediatricians and pediatric specialists. The Abigail Wexner Research Institute at Nationwide Children’s Hospital is one of the Top 10 National Institutes of Health-funded freestanding pediatric research facilities. Nationwide Children’s remains true to the original mission since its founding in 1892 of providing care regardless of a family’s ability to pay. More information is available at NationwideChildrens.org.

Columbus, Ohio, USA
12K employees