Responsibilities

• Assist in the development and execution of integrated marketing plans across corporate, motorsports, defense, and mobility business units.
• Develop and execute multi-media campaigns, including print, digital, social media, media relations, and brand advertising initiatives to achieve established goals and performance metrics.
• Lead company website content development, SEO and SEM campaign creation and execution, and long-term channel optimization strategies.
• Research, analyze, and present market and competitive intelligence data to support marketing strategies and stakeholder decision-making.
• Prepare reports to track media activity, KPIs, and other performance metrics that measure campaign effectiveness and progress.
• Write, edit, and coordinate internal and external communication materials including press releases, employee communications, presentations, case studies, social media content, and speaking notes.
• Collaborate with internal stakeholders, agency partners, consultants, and functional groups to ensure consistent brand messaging and support overall business and department objectives.
• Support the planning and execution of trade shows, facility visits, customer events, and program milestone activities to deliver a world-class customer experience.
• Lead multiple projects with competing priorities and timelines while maintaining attention to detail and quality standards.
• Work collaboratively with the Marketing Director and cross-functional teams to support strategic business initiatives.

Requirements

• Bachelor’s degree in Marketing, Business Management, Communications, Journalism, Public Relations, or related field.
• Four (4) to Six (6) years of experience in marketing, communications, or public relations.
• Ability to travel up to 15% of the time.

Preferred

• Exposure to international media markets and multicultural engagement.
• Hands-on experience in visual content creation including photography, videography, video editing, and graphic design with a strong understanding of brand consistency and storytelling.
• Exceptional writing and editing skills with experience in business writing, journalism, copy editing, and original content development.
• Strong project management, organizational, and interpersonal skills.
• Proficiency with Microsoft Office Suite and digital marketing platforms.
• Knowledge of SEO, SEM, website content management, and social media strategy execution.
• Hands-on experience in SEO and SEM campaigns and long-term content optimization.
• Experience coordinating with agencies, consultants, and cross-functional teams to maintain brand messaging.
• Ability to balance multiple priorities in a fast-paced environment.